At SodaStream, we are on a mission to revolutionize the beverage industry, by empowering people worldwide with fun, simple ways to make water exciting! We manufacture, market and distribute sparkling water makers and sparkling drink mixes, which enable consumers to easily transform ordinary tap water into fresh sparkling water, and flavored sparkling water in seconds. Our products are environmentally friendly, cost-effective, promote health and wellness, and are fun to use. They are also a convenient solution, as they eliminate the need to carry bottles, or to dispose of empty ones. Our products are available at more than 70,000 retail stores across 45 countries. In addition to leading the home sparkling water maker market, we are the # 1 sparkling water brand in the world, on a volume consumption basis. We employ 2,800 passionate rebels worldwide, and are traded on the NASDAQ. Our headquarters are located in Airport City, Israel.Benelux business mission : Sustainable double digit net sales and profit growth by re-branding the Sodastream brand in Belgium.Green field launch of the Sodastream brand in the Netherlands by building sustainable demand creation through effective disruptive marketing campaigns. Build a sustainable profitable retail landscape from scratch in the Netherlands.Benelux leadership mission :Build a winner team injected by the 5 company values :Business courgageCreativityInitiative and urgencyOptimism and energy One SodastreamRealizations :Number one growing market in Europe (shared title) with +20% net sales revenue growth +Tripling profit growth +8 points on team Engagement score+850 new retailers