John Assiter Email & Phone Number

Saint Helier, Je

Saint Helier, Jer, United Kingdom

Jersey, United Kingdom

Jersey, United Kingdom

Responsible for delivering the overall strategy for JT's portfolio of Roaming products and services - achieving maximum market growth. Includes end-to-end product accountability for Roaming strategy, market price management, customer experience, product roadmap/functionality and product performance and profitability.Also responsible for JT Global Consumer mobile app development (iOS/android). Successfully delivering postpaid solution to aid customers to monitor/control usage across mobile, landline and broadband, as well as purchasing value added (self) services.

Melbourne, Australia

Product and Marketing Manager for ekit and its suite of brands including Telestial, GO-SIM & Planetomni. Responsible for promoting the group as a world leader in wireless solutions for travellers. Seconded from JT Global (Jersey) on a 2 year assignment to manage projects involving the future integration of ekit into JT (Jersey Telecom Ltd). Key focuses of the role include managing the design & launch process of new ekit products, including strategic pricing, website sales growth and associated marketing/PR initiatives.

Jersey, United Kingdom

Team representative for Global Propositions and the Group’s Internet Channel. Responsible for project-managing new products into the business, organising and leading multi-departmental project teams, with a view to offering turn key solutions backed by credible business cases to larger global businesses. Projects include trialing an Over-The-Top home media solution, redesign of Jersey Telecom Group websites inline with a complex brand refresh; the monetisation of the Groups community portal (JTinsight) and growing paper and online directory revenues.

Jersey

Managed pan channel island Business & Consumer marketing team for 5 months in absence of marketing director. Oversaw all aspects of Jersey Telecom Group marketing, including budget management and Marketing/PR strategy for key areas of the business.

Jersey, United Kingdom

Managed and maintained pan channel island marketing campaigns and PR utlising the full marketing mix for both business and consumer arms of the pan channel island business. Successfully introduced and implemented online marketing into the company’s communication mix based on experience gained from previous eMarketing role.

Jersey, United Kingdom

Maintained the online Investments proposition on HSBC International website. Efficiently managed and delivered various online campaigns. This included non-investment related campaigns (cards/deposits). Made extensive use of analytical technologies to analyse performance of the site and make creative improvements based on data and research findings.Liaised with two main investment arms of HSBC International to ensure content distributed through the online channel was appropriate for the target customer base. Worked with all areas of the marketing team (50+) to deliver campaigns and customer friendly tools. In my first year I was responsible for redesigning the Investment section of the site. Assigned as project manager for the homepage redesign project which utilised cookie technologies to present customers with a more relevant journey based on their previous visits to the site.

Multimedia, Production, Technology (Bsc)

Education record