John Coan Email & Phone Number

I currently consult and sell for a key commodity supplier, having success in securing business in four major retailers in the U.S. with two more in artwork development. As a result, the supplier's business has increased over 80% since my involvement in 2020.- Utilizing my vast network, where I have established key relationships over my career to get our foot in the door. - My broker management experience is key to ensuring and establishing key KPIs for the company I consult with and the broker teams that are our partners.- Fact based selling, utilizing scan data from IRI, Nielsen, or internal sales data, to eliminate any emotional biases there may be based on experiences or misinformation.

Modesto, California, United States

Responsible for all aspects of growing private brands business from development to sales to ensure pricing placement and promotional activities are optimum to maximize sales and profitability.• Cross functional approach to ensure all departments are involved in the development and sales of private brands; Pricing, Space Management, Procurement, and Product Development. o Develop a pricing development process to identify opportunities to improve current and future pricing for all items/categories.o Ensured PL Dept. will be involved in all merchandising discussion PL is involved.• Manage In-House Broker Team to maximize efficiencies to ensure all groups are working toward the same goal for Save Mart.• Accountable for all store brand categories in bakery, deli, frozen, dairy, grocery and more.• Expanded bakery/deli programs into fresh bread, soup and various cheese items.• Set goals and objectives with third party organizations: Daymon, Topco, and SSI to ensure striving for same goals and reduce redundancies.

Wake Forest, North Carolina, United States

Responsible for growing current customer sales and increasing customer count on the West Coast with private label and national brand programs.• Partner with Winco Foods, Sprouts Farmers Market, Supervalu, Smart and Final, Albertson’s, Stater Bros., Topco Members and many more.• Instrumental in launching new brand into the West Coast by working closely with retailers and brokers to ensure maximum opportunity in increasing brand awareness and exposure.• Develop, plan and implement sales and marketing opportunities to ensure profit and loss goals are met for each fiscal year.

Arlington Heights, Illinois, United States

Sales and marketing company for private label brands and national brand programs to multiple retailers throughout the country. Tasked with growing the West Coast business with existing customers along with identifying and pursuing new business opportunities in private label and national brands.• Manage all grocery, bakery, deli, meat, HBC/GM and frozen deli dairy categories throughout our customer base.• Provide HQ calls with key associates within customer base; including owners and CEO’s of Sprouts, WinCo Foods, Pitco Foods and Food 4 Less (PAQ Division)• Implement sales plans and strategies utilizing fact based selling; which have increased sales 30.5% for a rolling 12 months ending May 2015 over same period prior year.• Cross functional leader by working closely with multiple departments: Customer Service, Marketing, Category Management and Analytical within our organization to ensure program continuity for our customer base to grow sales and revenue.

Commerce, California, United States

Member Owned Distributor for numerous chains and independent stores throughout the West Coast.Responsible for development and implementation of new and existing programs designed to increase sales and profitability for all customers.• Instrumental in changing the culture of customers to support their own brand with new programs and increased marketing/branding efforts throughout their stores.• Worked closely with upper management in changing processes and procedures to better fit the customer base, which increased sales over 11% on top two members.• Increased sales and distribution on top three categories within the private label program by educating and managing members and the broker network; increasing these categories by over 20%.

Various

Employee-owned private label sales and marketing company with business globally.Developed and managed operational and strategic plans to meet supplier partner, retail partner and company goals. Managed and mentored multiple teams to maximize sales and profitability and ensure services to clients exceeded expectations. • One of three Directors in the company who had multiple account management responsibilities due to assertive sales and leadership style. A position usually maintained by VP’s.• Coached, Mentored and led largest and primary team in increasing sales and net profit by 86% and 126%, respectively, and increasing store brand penetration from 17.9% to 21.6% through strategic planning with EVP of Customer.• Launched 2 account startups: Lowes Foods in NC and W. Lee Flowers in SC by working with VP of Sales and Owner, respectively, to implement strategic plans to gain store brand distribution and sales.• Chaired the Associate Owners Committee and managed 16 associates responsible for fostering ownership culture and behaviors for all 18,000 associates.

Vp 60, Vp 66, And Tsc 0374 - Glenview, Il, Willow Groce, Pa, And Jacksonville, Fl, Respectively!

Naval Aircrewman on a P3 Orion Antisubmarine Warfare aircraft. Leading Petty Officer for AW Division with collateral duties of Training Petty Officer, 14B44 Instructor, Security Manager, Physical Readiness Test coordinator, and much more during my 24 year career in the Navy and Naval Reserves.

Iceland, Spain, Portugal, Sicily, Greece…

Acoustic Operator on a P3 Orion, with over 2,500 hours of Antisubmarine Warfare experience! A great job for a great cause!