John E Ryan Email & Phone Number

Boston, Massachusetts, United States

Greater Boston

Managed a portfolio of local NPR and PBS member stations with a team of membership professionals, working with their membership teams on all aspects of membership marketing to grow the active donor files and increase net revenue. The Partnership was using best practices in fundraising, scaled vendor management, best-in-class operational services and technology systems to help stations achieve membership goals. Also included working in the Salesforce (NGOC) CRM Database for all aspects membership management and reporting. • Worked with a group of local TV and TV/Radio stations (NPR and PBS) through period of remarkable growth of 10-25% for most stations. • Worked as the liaison between stations and CDP direct mail and digital marketing teams• Managed and participated in bi-weekly calls with station membership teams• Interacted with CDP Operations team on payment and gift management services• Provided updates to stations on many parts of membership operations, including direct mail dates, digital marketing initiatives, database activities and operations updates• Worked closely with the CDP finance teams to manage the stations membership budgets throughout the fiscal year• Other third-party vendor interactions include Merkle (lockbox services), SendGrid (e-mail platform) SpringBoard and WorldPay (payment processing platforms)

Greater Boston Area

Joined the WGBH Radio News team to assume responsibility for specific business growth opportunities in the digital and broadcast platforms. This included podcast development and production, managing the WGBH News podcasts, program marketing and outreach to NPR stations, smartphone app development and redesign, initiating push notifications for news alerts, and managing analytics for WGBH News Platforms.

Greater Boston Area

Provided services for a single client-WGBH News.

New York, Ny

Joined to develop and build a self-distribution unit for terrestrial radio programming. Advanced existing radio programs Radiolab and On The Media, on public radio stations, assisted by NPR Member Partnership Team, leading to increased audience. Successfully negotiated one-year contract renewal for both programs. Initiated a station-relations and station marketing system for NYPR. Tracked revenue performance and audience ratings for both programs. Interacted with many departments internally related to program activity and carriage on stations. Worked with content teams to launch two new radio programs, The New Yorker Radio Hour and Freakonomics Radio. Focused our program placement on the top 50 radio markets.

Boston, Ma

Worked with a team of digital media professionals to help NPR Member stations expand their digital presence across various platforms. Consulted with stations about their digital content strategy and online needs. Implemented new content management systems, station website, live streaming systems, web analytics and news training. Maintained excellent communications with all member stations. Consistently used of Salesforce for all customer relationship needs.

Successfully placed APM programs and content on key stations nationally. Participated in tactical and strategic development of key priorities in all media markets. Developed new business opportunities through collaborating with clients in order to strategize new program ideas. Utilized professional networks to seek out business opportunities with new stations. Increased stations audience base by filling airtime with the APM programming that fit client and audience needs. Used social media applications like Twitter and Facebook to enhance audience base. Administered access to program streams and files using PRSS Content Depot.

Managed day-to-day sales, advertising, marketing, and distribution of 3 national accounts-Target, Best Buy and Musicland. Worked as the point person for 9 different Best Buy sales team members. Maintained excellent working relationships with retail buyers, marketing teams, and distributed label partners.

Minneapolis, Mn

Administered solicitation of new releases and catalog sales programs. Teamed with distribution partners to execute marketing and promotional programs to maximize product sales and exposure. Maintained excellent relationships with label’s artists and markedly improved label image.