John Ferguson Email and Phone Number
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With over 20 years of experience in the automotive sector, I am the Divisional Director at Scion Interactive Ltd, a leading agency that delivers impactful content and innovative experiences to the retail environment for the world's largest automotive brands. I have extensive knowledge of IT systems, database management, marketing communications, and customer relationship management (CRM), which I use to lead the strategic direction and internal management of our automotive clients and teams.My mission is to help my clients and staff to review, develop, and define their marketing and CRM strategies, as well as to embrace and encourage entrepreneurship, forward thinking, and innovation. I apply a high level of attention to detail, analytical thinking, and commercial awareness to every task, ensuring that we achieve our goals effectively and efficiently. I am passionate about creating engaging and immersive solutions that enhance the customer journey and drive loyalty and retention.
Scion Interactive Ltd
View- Website:
- scioninteractive.co.uk
- Employees:
- 20
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Divisional DirectorScion Interactive Ltd Jan 2021 - Present
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Automotive Account DirectorScion Interactive Ltd Apr 2019 - Jan 2021
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Group Marketing ManagerJardine Motors Group Trading As Lancaster Dec 2016 - Mar 2019 -
Divisional Sales And Marketing ManagerSytner Group Jun 2003 - Dec 2016Sytner Mercedes-Benz is the largest operator of Mercedes-Benz dealers in the UK. I had overall responsibility for all Marketing, Data and CRM activity across the entire division, I was a member of the Divisional Board and play a key role in all strategic decisions made across the business.I ensured we maximize every touch point of a customers journey through our in depth customer contact and data strategy, our data segmentation rules have been introduced across the entire Mercedes-Benz network and form the key points for the brands national communications. We took the approach of understanding our customers needs and are working hard to continually assess and evolve this strategy.I strongly believe the future landscape of retail is through a combined online/offline integrated strategy and we should openly embrace digital technology to enhance the customer experience and journey. The importance of customer satisfaction is key to our future success and I have ensured that we have a CRM communication strategy that supports this.We ran very clear strategies for both customer loyalty as well as conquest customer acquisition, this clear separation has ensured our business has become the leader in the UK for both Sales Growth and Customer Retention. We are continually being recognised for our performance and forward thinking approach. -
Database And Direct Marketing ManagerArriva Nov 1997 - May 2003At the age of 22 I was appointed as the Direct Marketing Manager for Arriva Plc, I managed a team of 10 people and was responsible for over 2 million customer records. During this time I helped reduce spend by over £1 million per year by centralizing the company’s database management system, this centralization was done at a time when IT and communication technology was in it infancy, I planned and implemented the entire change over during a period of 12 months.
John Ferguson Skills
John Ferguson Education Details
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Heworth Grange Comprehensive
Frequently Asked Questions about John Ferguson
What company does John Ferguson work for?
John Ferguson works for Scion Interactive Ltd
What is John Ferguson's role at the current company?
John Ferguson's current role is Divisional Director @ Scion Interactive Ltd | Automotive Marketing.
What is John Ferguson's email address?
John Ferguson's email address is jo****@****r.co.uk
What is John Ferguson's direct phone number?
John Ferguson's direct phone number is +4412069*****
What schools did John Ferguson attend?
John Ferguson attended Heworth Grange Comprehensive.
What skills is John Ferguson known for?
John Ferguson has skills like Account Management, B2b, Marketing, Direct Marketing, Automotive, Sales Process, New Business Development, Marketing Strategy, Customer Satisfaction, Market Planning, Sales Management, Marketing Communications.
Who are John Ferguson's colleagues?
John Ferguson's colleagues are Hendrix Green, Jason Elliott, Matt Rogers, Alex C., Michelle Gibbs, Matthew Lawday, James Brind.
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John Ferguson
Greater London -
2hotmail.co.uk, ecimediamanagement.com3 +442037XXXXXX
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2gmail.com, cashfac.com -
1right.com -
John Ferguson
England, United Kingdom2nissan-nmuk.co.uk, iris.co.uk1 +441914XXXXXX
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