John is known as a problem solver and fixer for his clients in California. In times of crisis, John and his team at Capitol Advocacy are the trusted advisors to Fortune 100 companies, startups and nonprofits when facing existential threats to their business. Clients engage John because he is an authentic leader with a mastery of the intersection between policy, politics, and people. This has allowed John to build Capitol Advocacy into one of the largest lobbying firms in Sacramento.As founder and managing partner of Capitol Advocacy, John Latimer is recognized year after year as one of Sacramento’s most influential and effective lobbyists, repeatedly ranked as one of Capitol Weekly’s “Top 100” California political players. John has successfully navigated clients through legislative battles, budget deficits, changes in administrations, and other business threats. Known for his strength in strategic planning and coordinating lobbying campaigns, John’s ability to shape and deliver messaging in a clear and convincing manner gets results for clients on some of the most contentious issues facing California. John maintains an extensive network across the United States with connections throughout and beyond California’s political landscape. John’s connections to the world’s largest companies, elected officials and government officials across the United States is an asset for his clients.Over the last twenty years, Capitol Advocacy has grown to become one of the largest lobbying firms in California. John is a power player in some of California’s thorniest legislative fights including water policy, environmental issues, internet gaming, alcohol regulation, and soda tax and labeling issues. Key Competencies:Political strategy | Legislative advocacy | Regulatory advocacy | Administrative advocacy | Grassroots advocacy | Relationship development | Crisis communications | Strategic advising | Strategic planning | Message development | Independent expenditure campaigns | Problem solver | Coalition building | Political giving | Environmental policy | Health care and tort reform | Energy policy | Alcohol and gaming policy |