Marketing Communications Coordinator
• Implement marketing communications plans for the Philatelic Group and its products.• Provide timely and accurate reports on the progress of marketing communications campaigns.• Manage and report on marketing communication campaign results.• Identify issues that present barriers to the success of campaigns in a timely manner and provide potential solutions to resolve those issues.• Prepare and manage production of high quality and professional product support and campaign materials.• Write and edit campaign materials including media releases, editorial, and advertising copy consistent with Group and product positioning.• Prepare agency briefs and manage the activities of agencies in line with briefs.• Arrange and place product advertisements.• Develop positive relationships with media, place story ideas with media, distribute media releases and conduct regular media monitoring.• Comply with all required approval processes for marketing communications materials.• Ensure correct appearance and positioning of the Australia Post brand, consistent with corporate guidelines.• Develop and implement creative concepts for product launch and promotions that provide Post with visibility and differentiation.• Develop close and cooperative relations with Corporate Public Affairs (CPA) and other internal stakeholders.
