John Molnar Email & Phone Number

Charlotte, North Carolina, United States

Charlotte Metro

SYNCHRONY FINANCIAL (Formally GE CAPITAL) – Charlotte, NC 2019 – PresentVice President of Marketing – Retail Cards (Gap, Inc) I am successful in accelerating business growth and driving strategic initiatives that expanded the digital and analytic roadmap through the launch of online activation stickers, digital display, and banner ads. I leveraged advanced analytic capabilities through the successful use of Card Revenue Predictor model, Reactivation Model, and Engagement Index.  I led, guided, and directed a multifaceted and high-performing team of seven (7) marketing professionals to develop and implement lifecycle and world strategies to drive activation, retention and usage for Gap Private Label and Co-Brand accounts across four (4) brands.  I drove product enhancements, tier strategies, value proposition development/testing, and annual marketing plan. I built comprehensive World Activation Offer Testing capabilities, leveraging personalization functionality, to support ongoing A/B testing in support of optimal offer strategy.  I maximized results and expectations by developing an Anchored Value Proposition test plan, including omnichannel communications such as card carrier, EM, DM, eSS, and statements, and targeted daily trigger campaign.

Bentonville, Ar

SYNCHRONY FINANCIAL (Formally GE CAPITAL) – Bentonville, AR 2017 – 2019Vice President of Sales – Retail Cards (Walmart) As a consultative expert, I drove activation and growth for Walmart’s Private Label and Mastercard accounts across Walmart stores, Walmart.com, Walmart fuel stations and everywhere else the card is accepted. I served as a valued resource and leader, supervising and managing a team of three (3) marketing professionals to develop and implement strategies to drive activation and growth. I triggered significant growth in incremental sales and drove increases in purchase activation rate by leading a cross-functional team to reissue total portfolio. I yielded significant lift in sales by partnering with the Credit Team to develop targeted campaigns and segmentation to drive good balances and sales. I leveraged subject matter expertise to serve as a key contributor in major business development initiative, supporting cardholder/shopper journeys, in-app product migration strategy, and Value Proposition development. I effectively served as Marketing Leader and led marketing efforts for conversion to CapOne.

Charlotte, North Carolina Area

SYNCHRONY FINANCIAL (Formally GE CAPITAL) – Charlotte, NC 2012 – 2017Vice President of Sales – Payment Solutions (HHGregg) I envisioned, developed, and deployed strategies to manage all aspects of Marketing, Field Sales, Finance, Risk, Operations, Collections, IT, Quality, Legal & Compliance. I championed successful strategies to deliver $900M+ in sales and $700M+ in assets by managing client relationships for an extensive Consumer Electronics and Home Products Retailer private label credit program.

Launched private label and co-branded bankcard & managed two established portfolios in retail & digital space. Direct P&L responsibility including accountability for all functional areas and people (Marketing, Finance, Risk, Operations, Collections, IT, Quality, Legal & Compliance). Manage all aspects of client relationships.

Managed team of four strategic marketing managers, three marketing execution managers and three offshore analysts in the development and implementation of programs and initiatives to drive $6B in credit sales and 2.6M in new accounts. Led client integration efforts with CRM Team to optimize credit messaging across all channels. Functioned as primary client marketing contact for all consumer programs.

MLDP accelerates the development of marketing savvy talent through a structured program combining coursework, job assignments and interactive seminars. Successfully completed two-year rotational program with assignments in Energy Financial Services, Retail Consumer Finance and GE Financial (Genworth).

Mba, Finance

Education record