A freelance creative brand strategy consultant offering analysis and inspiration for brand marketing and development. I help brands actively create culture, rather than merely responding to it by applying semiotics and cultural insights that are rooted in emerging lived experiences. If you would like to know more or are looking for a new way of looking at a challenge for your brand you can get in touch with me at muruchu@gmail.com or tel: 07939666805/ 02072079313

Project administration, ideation resourcing & presentation editing

Topline semiotic analysis for two global brands in the telecommunications and manufacturing industries. The role involved above and below the line research , concerning the residual, dominant and emerging codes, signs, myths and narratives on 'Sharing' and 'Home'.

Field & desk research , participant observation , interviews , project management

, London Researching up to 250 international, national and local news articles daily on behalf of specific companies and high profile individuals.

Based in a new school in a deprived inner city area, planning and delivering lessons to groups of up to 40 children in extra curricular activities including drugs and alcohol awareness and sexual health issues. Promoting environmental awareness and organising and supervising sports.