John Nirmal Email and Phone Number

Analyze brand positioning and consumer insights Shape and communicate our vision and mission Translate brand elements into plans and go-to- market strategies Manage a team of marketing people working on brand initiatives Lead creative development to motivate the target audience to “take action” Establish performance specifications, cost and price parameters, market applications and sales estimates Measure and report performance of all marketing campaigns, and assess ROI and KPIs Monitor market… Show more Analyze brand positioning and consumer insights Shape and communicate our vision and mission Translate brand elements into plans and go-to- market strategies Manage a team of marketing people working on brand initiatives Lead creative development to motivate the target audience to “take action” Establish performance specifications, cost and price parameters, market applications and sales estimates Measure and report performance of all marketing campaigns, and assess ROI and KPIs Monitor market trends, research consumer markets and competitors’ activities Oversee new and ongoing marketing and advertising activities Monitor product distribution and consumer reactions Devise innovative growth strategies Align the company around the brand’s direction, choices and tactics Show less

Manage advertising and communication through BTL and ATL.-Analyze consumer recall of campaign based on rating obtained by communication in various media.-Handling New products pre - post launch and turnaround activities -Increase sales,through various marketing campaigns. -% increase in brand awareness / recall post various campaigns-Cost of media campaigns -Cost efficiency of deals made with media agencies / houses.-Managing Marketing Associate’s and goal setting… Show more Manage advertising and communication through BTL and ATL.-Analyze consumer recall of campaign based on rating obtained by communication in various media.-Handling New products pre - post launch and turnaround activities -Increase sales,through various marketing campaigns. -% increase in brand awareness / recall post various campaigns-Cost of media campaigns -Cost efficiency of deals made with media agencies / houses.-Managing Marketing Associate’s and goal setting for Promo implementation and Execution.-Responsible for activating events/promotions/tie up/ BTL activities that help drive customer traffic and increase brand awareness Show less

A bean for branding, merchandising, events & promotions here an optimal mix of promotional methodologies work towards most effectively meeting of clients objectives with in the required timeframes and budgets

Responsible for Events, Strategy planning for corporate communication, Promotions, Media Relations, Product Launch and Direct Marketing, etc