John O'Brien Email & Phone Number

Bracknell, England, United Kingdom

• Overall responsibility for the delivery of all written and visual assets across automobile, energy services and internal communication activities• Ensure all key technical concepts are suitably explained throughout all Honda media materials (press releases, press packs, infographics, speeches and presentations)• Project manage all live creative content briefs for automobile PR and Social Media activities• Lead the development of Honda’s quarterly digital internal ‘Challenge’ magazine and regular ‘Challenge Update’ emails, working with an external agency to communicate key business themes to the European Associate population• Lead the management of the Pan-European ‘Hondanews’ media website CMS• Lead the management of a stream of content for Honda’s MyHonda+ connected car application and adapt content to maximise benefit of new application features for customers• Manage the day-to-day relationship with multiple PR agencies to ensure agreed media messaging is reflected throughout all written assets• In coordination with Product managers and relevant members of research and development, ensure all visual and written assets are correct and understandable from a technical standpoint• Work with translation agency and Communications Administrator to ensure timely delivery of translated written assets to European branches• Coordinate with business divisions and branches to ensure internal communications requirements are met• Amplify key communications and announcements from Honda Motor, Japan and Honda Motor Europe senior management to ensure understanding throughout the associate population• Work with the Section Manager to ensure adherence to budgets for product communication activities

Bracknell, Uk

• Overall responsibility for the management of Honda UK's press fleet• Responsibility of timely management and delivery of the press fleet, helping Honda deliver class leading positive reviews and coverage • Establishing new and cementing existing media relations with Tier 1 outlets as well as national, and regional titles• Overseeing creation of bespoke PR-driven car builds to generate coverage• Creation of processes to track ROI more efficiently• Writing press releases and spec sheets for media consumption• Supporting the senior PR manager to deliver against internal objectives and KPIs• Providing ‘front line’ assistance on most media relations activities• Managing Honda’s third-party logistics company, regularly liaising with them to ensure that standards are met, and budgets adhered to

Responsible for Engine Technology International, Electric & Hybrid Vehicle Technology International, Professional Motorsport World, Professional Motorsport Circuit, and Transmission Technology International magazines, websites, and social media channels.

Working across a broad spectrum of Automotive B2B publications, with titles as diverse as Automotive Testing Technology, Crashtest Technology, Professional Motorsport World, Professional Motorsport Circuit, Tire Technology International, and Vehicle Dynamics International. Daily work included writing feature articles, news snippets for both magazine and web, chasing advertorials, conducting interviews with advertisers, and for features. Editing articles, basic InDesign work, and much more.

Ma, Automotive Journalism

Ba, Transport & Product Design