John Runyon Email & Phone Number

Seattle, Washington, United States

• Work with clients to implement best practice digital analytics tools to understand how their site is being used, and achieve their ecommerce goals• Provide client support and strategy for Tealium and Google Tag Manager tag management platforms, in addition to Google Analytics, IBM Digital Analytics, and Adobe Analytics implementations• Support for PFSweb internal departments to identify opportunities through digital analytics• Tealium Tag Management Certified• IBM Business Partner SaaS Support Professional Certification• IBM Coremetrics Technical Professional Certification• Google Analytics Certified Individual Qualification• Excel power user• Very honored to have received the Leadership, Execution, and Opportunism Award (LEO) for work in Q4 - 2012

Addison, Texas

• Increased client’s business presence online with unique and engaging web experiences and marketing strategies.• Consulted on better SEO practices and how to increase traffic through email campaigns, keyword analysis and strong web design. • Created custom banners, posters, PHP and table based e-mail campaigns, business cards and brochures. • Portfolio of sites, roles and artwork are available at http://www.runyondesigns.com• Advanced HTML and CSS layout and design experience• Experienced with PHP and MySql development• Experienced with PHPMail and other automated email scripting techniques• Proficient with Adobe CS4 Dreamweaver, Fireworks, Photoshop and Illustrator• Special skills with the Joomla! PHP Content Management System (CMS)• Special attention to W3C compliant designs

Dallas, Texas

An innovative western entertainment network, Gold Buckle Network specialized in promoting western lifestyle, sports and entertainment through streaming video, music and artist promotions.• Achieved reaching a niche market by collecting data on underdeveloped marketing trends. Creative and strategic approach to email campaign design with a focus on deliverability, CANSPAM compliance and tracking for future focused campaigns. Worked to develop an appropriate technology platform and formed strategic alliances with technology and marketing partners.• Achieved promoting top country artists and increasing web presence through online promotions, multimedia and tracking artist fan bases.• Established 75K member global network in 3 years• Increased audience bases for TV shows normally on rural broadcasting by featuring them on the network and promoting them with email campaigns• Extensive experience with streaming media and encoding procedures• Network grew from 5K monthly sessions in 2004 to 137K in 2008• Work was featured in The Dallas Morning News, The Dallas Business Journal and won several American Graphic Design awards• Directed, created and executed email campaign designs, landing pages, banner advertisements and all other online communications• Worked with music labels, PBR, NRCA and NASCAR to create bi-weekly promotions featuring autographed merchandise, clothing and trips• Utilized Google Analytics, SmarterStats and other analytics software to track movement and presented the information at weekly board and investor meetings• Managed small group to increase traffic through Facebook, MySpace, YouTube, targeted blogging and other social networking strategies• Achieved well over industry average delivery, read and click-thru rates on email campaigns in 2007 and 2008• Digitized and encoded media from TV station beta tapes for use on VitalStream and Limelight Content Delivery Networks • Reported all licensed media use to SESAC, ASCAP and BMI