John Surace Email & Phone Number

• Promote food, beverage, and restaurant supplies throughout the five boroughs.• Call on restaurants, catering halls, day cares, and camps maintaining and growing house accounts.• Employ relationship and solution based sales approaches in understanding client needs and tailoring solutions.• Formulate and present sales proposals and manage contract negotiations with buyers.• Implement strategies to identify new prospects and building relationships from lead generation to close of business.• Cultivate existing client relationships to drive revenue growth by recommending additional products.• Manage delivery fleet routing and logistics using Roadnet, Fleetmatics, and Silent Passenger management tools.• Assist clients with setting up new retail locations and guiding them on product and equipment purchases.• Oversee accounts receivable ensuring accurate invoicing and timely account payments.• Key Accomplishments: - Decreased delivery time by implementing a process to update construction zone information. - Increased sales by 63% from 2018 to 2019.- Developed new marketing materials in collaboration with the Marketing team.

Greater New York City Area

• Set and manage appointments to show residential and commercial properties to prospective clients.• Generate lists of properties compatible with buyer requests and needs and evaluate market pricing.• Provide financing options and arrange for home inspections, pest control services, and escrow services.• Arrange meetings between buyers and sellers when and assist with negotiation of sales terms.• Coordinate property closings and oversee closing procedures collaborating with attorneys as needed.• Prepare documents including purchase agreements, deeds, and leases and arranged title searches.

Greater New York City Area

• Launched a startup full-service event planning and catering business from concept to business implementation.• Provided executive and operational leadership and led strategic planning for all business functional departments.• Managed and motivated a team of 12 sales, marketing, kitchen, event planners, and delivery staff.• Oversaw all event management activities for private and corporate events including weddings and birthday parties. • Directed the activities and set revenue objectives for the sales and marketing departments driving revenue growth.• Established and fostered relationships with key business accounts in collaboration with sales and marketing. • Negotiated and executed contract terms with supplier vendors and key event venues.• Provided onboarding and training for all new staff ensuring high quality service and customer satisfaction.

Greater New York City Area

• Set and manage appointments to show residential and commercial properties to prospective clients.• Generate lists of properties compatible with buyer requests and needs and evaluate market pricing.• Provide financing options and arrange for home inspections, pest control services, and escrow services.• Arrange meetings between buyers and sellers when and assist with negotiation of sales terms.• Coordinate property closings and oversee closing procedures collaborating with attorneys as needed.• Prepare documents including purchase agreements, deeds, and leases and arranged title searches.

Greater New York City Area

• Launched a corporate catering and special events management company servicing clients in New York City.• Oversaw daily operations and managed a team of 15 sales, marketing, kitchen, event planners, and delivery staff.• Managed all financial aspects including budgets, billing, inventory, payroll, and Profit and Loss sheets.• Negotiated and executed contract terms with supplier vendors and key event venues.• Led the sales and marketing departments guiding on strategies to sign new business and increase revenue. • Directed staff activities for event management of corporate events including food and beverage, entertainment lighting/sound/AV needs, and décor arrangements.• Ensured proper onboarding and training of all newly hired staff to meet company quality and service standards.• Key Accomplishments:- Voted as the NY Best Newest Caterer in 2010. - Grew revenue from $80,000 in 2010 to $3,000,000 in 2017.- Introduced technology including e-commerce sales and email marketing to drive sales growth.

New York, New York

• Provided strategic direction to a team of 20 sales, marketing, kitchen, event planners, and delivery staff. • Oversaw budget development, payroll, invoicing, and all organizational financials.• Set sales goals and objectives for the sales and marketing teams to achieve aggressive revenue targets.• Maintained relationships with key clientele promoting event planning and catering services.• Established and negotiated vendor contracts with suppliers and event venues ensuring favorable terms.• Key Accomplishments:- Launched the green movement as the first caterer with eco-friendly disposables and first all-natural gas truck.- Implemented the Seamless Web food delivery service as the first Manhattan catering company to do so.

• Promoted services to corporate clients including law firms, banks, fashion companies, and other businesses.• Prospected and utilized consultative sales approach to develop new and foster existing client relationships.• Implemented strategies to identify new prospects from lead generation, opportunity creation, to close of business.• Assisted customers with catering orders, provided event planning from menu to décor, and managed special events.• Key Accomplishments:- Negotiated, closed, and catered the Republican National Convention at Madison Square Garden in 2004.- Increased sales from an average of $48,000 per week to $85,000-$100,000 per week.

Education record

Bachelor Of Arts - Ba, Business Administration And Management, General

Activities and Societies: Participated in Golf and Bowling