John Webb Email & Phone Number

Long Beach, CA, US

London, GB

Run a multidisciplinary global neuromodulation franchise and a business unit that generates over $300m in annual revenues. Responsible for regional (NA) marketing, and global commercial initiatives, product strategy, clinical study development, direct to consumer initiatives, digital marketing and social media, P&L management, and the management of over 20.

Irvine, CA, US

Oversaw global upstream and downstream marketing activities and personnel, for all products within the $600M Masimo Product Portfolio. Achievements include: 11 global product launches, the completion of 20+ tradeshows, the development of a dedicated advanced sales team, the establishment of a market research group, a focused research and KOL plan.

Irvine, CA, US

Re-positioned the branding of Noninvasive Hemoglobin, and developed coordinated marketing material, to better position Noninvasive Hemoglobin’s value to growing trends in global blood conservation efforts. Activities resulted in a year over year sensor growth in excess of 16%.Established and managed global key opinion leaders across multiple care areas..

Irvine, CA, US

Led downstream initiatives in the China region, to include: the reorganization of the sales force and sales force incentives, the streamlining of marking processes and materials, and the development of local key opinion leaders. Activities increased sales 15% versus year prior. Focused China Sales and Marketing activities on targeting key accounts in key.

Irvine, CA, US

Oversaw algorithm development activities to include managing, directing, and analyzing market research activities, managing clinical and engineering assets, and overseeing market development activities. Actions resulted in a significant product launch that increased product competitive advantage.Created and launched a clinical and economic value dossier.

Toyota City, Aichi Prefecture, JP

Lexus Vehicles and Financial Products Managed the P+L and two associates leading product initiatives & strategic planning engagements across the Toyota Enterprise.Increased sales channel efficiency by 300% through the creation of a custom technology platform.Developed a sales strategy for 11 Lexus dealerships across three states, increasing parts sales by.

Cincinnati, Ohio, US

Built and launched a line extension within a $500M category, & developed advertising for product launch support.Created a pricing model and "heavy up" marketing strategy by using IRI and SKU data to identify needed price changes to drive an increase of 25% in national market share.

Arlington, Virginia, US

Developed the logistic processes for the 54th Quartermaster Company during the Bosnia campaign.Hand-picked to train U.S. Special Forces on mortuary affairs logistics for operations in Afghanistan.

Master Of Science, Management And Engineering (Dual Degree Program)

Master, Systems Engineering

Master Of Business Administration, Marketing And Business Strategy 2002

Bachelor Of Science, Operations Research