Organizing celebrity and influencer colaborations, events, and brand activations. Overseeing ROI on ad spend, and providing creative direction on marketing/branding.

Leading opperations and overseeing overall store success. Curating brand selection, managing inventory, and designing/producing in-house branded products. Executed impactful social media marketing strategies, private events, and activations for brand awareness.

Curating successful group & solo exhibitions, managing logistics, vendor coordination, and artist relationships. Collaborating for engaging concepts and fostering key partnerships for Allgorithims growth.

Art direction, video direction, ideation, and marketing concepts for fashion, art, tech, alcohol, and event companies. Amplifying brand narratives through captivating storytelling. Passionate about blending creativity with strategy for impactful results.

Planned and executed high-profile event with notable guest and sponsors. Coordinated artist/talent booking, vip guest invitations, venue selection, vendor management, and budgetingProvided onsite event coordination and sponsorship activation.

John Allen is the creative force behind an esteemed American fashion brand based in New York City. This brand is dedicated to crafting bespoke leather goods and accessories, all while maintaining a sharp focus on the art of innovative and imaginative marketing campaigns.John's multifaceted role within the brand is characterized by a comprehensive engagement with every aspect of the creative process. His influence extends seamlessly from the initial concept to the final execution, covering a diverse spectrum of responsibilities. This includes the nuanced expertise of creative direction, the strategic finesse of marketing campaigns, and the meticulous attention to detail required for overseeing production and website design. Above all, John's unwavering commitment to delivering unparalleled quality and an unmistakable sense of style distinguishes him as a prominent figure in the ever-evolving landscape of the fashion industry.

Contributed to creative ideation for major brands (Xbox, Microsoft Windows) including a successfull tiktok launch with 100m+ views and 20m+ engagements though unpaid media.

Handled all aspects of day to day operations at luxury candle and jewelry boutique Engaged with customers, assisting in their selection process. Maintained and organized inventoryManaged shipping logistics, coordination with fulfillment center and carriers for secure deliveryContributed to visual merchandising strategies.