John Daniel Mccourt Email & Phone Number

New York, Ny, Us

New York, Ny, Us

New York, Ny, Us

Mentor and guide postgraduate students to successfully complete their final capstone research projects with a primary focus on social impact, community relations, and DEI practices

New York, Ny, Us

I help lead GLAAD's corporate partnerships, working with an amazing team of fellow-Development professionals, LGBTQ+ community advocates, and subject-matter-experts to simultaneously fundraise to support GLAAD's media advocacy work and create impactful partnerships to help brands and corporations better support the LGBTQ+ community.

New York, Ny, Us

As GLAAD's Senior Director of Business Development & Integrated Marketing, I lead GLAAD's efforts to grow brand awareness of the organization and secure revenue to support GLAAD’s mission to accelerate acceptance for LGBTQ people; in this role I work across the organization’s development, digital, communications, and programmatic departments to innovate unique and sustainable fundraising mechanisms to better allow LGBTQ inclusive and socially responsible brands to support GLAAD's media advocacy work.Responsibilities include:- Leading the organization's integrated marketing strategy to support overall revenue goals- Creating a unified and seamless experience for clients and partners to interact with GLAAD and our work- Guiding long-term marketing objectives to meet business needs and requirements- Leading prospective client-relationship management- Tracking new markets and emerging trends- Recommending new products and services- Proposing and developing new strategic partnerships- Writing proposals and plans- Overseeing GLAAD value proposition in order to prioritize projects and opportunities- Working with all organizational department leads to foster collaboration and drive effective campaigns

New York, Ny, Us

I work to develop and implement campaigns and strategic external engagement initiatives to raise the visibility of GLAAD's programmatic work and build support for the organization and its mission among key stakeholders and the general public in the U.S. and abroad. Responsibilities include:• Growing GLAAD's membership among LGBTQ and allied communities• Developing and implementing multi-faceted campaigns across all GLAAD programmatic areas that focus on strategic alliance formation, public engagement, coalition building and mobilization of supporters and allies through communications tools and "on-the-ground" engagement• Through interactive and innovative campaigns, driving GLAAD list-building in order to provide a base of support for GLAAD's work that can re-engaged to take future actions• Creating original GLAAD content that drives participation and engagement from the LGBTQ community and allies in GLAAD's campaign work• Supervising GLAAD Strategists and Senior Strategists in the creation and execution of an ongoing Youth Engagement initiative to recruit high school, college-level, and young professionals to activate around GLAAD's campaigns and be converted to members• Setting and achieving quarterly list-acquisition goals for the purposes of re-activation and membership development• Representing GLAAD at events, meetings, presentations, and other relevant opportunities• Conducting well-messaged interviews and represents GLAAD in print, online and broadcast platforms

Los Angeles, Us

Leads and manages the New York City-based integrated marketing team. Focuses on creating and implementing large, high-impact integrated sales, marketing, and promotional strategies to drive revenue for Here Media properties, combining exceptional “big” idea creation, proposal writing, and multi-platform program execution. Including:• Work with the team to develop succinct, on-brand & compelling proposals across all of our advertiser categories, leveraging print & tablet, digital, event, social, mobile and video platforms. • Oversee the creation of all sales materials to assist the sales team to make their quarterly and annual sales goals and ensure that all are updated as any/all data changes.• Manage the marketing department budget to ensure that revenue is maximized for events and programs• Supervise and manage the integrated marketing team; interview candidates for marketing positions; oversee the daily workflow of the integrated marketing team; review all produced material to ensure it aligns with the Here Media brand identity; guide the team so that they show growth and development in role and consistently produce content of value• Manage daily workflow process for integrated marketing programs including timelines, budgets, creative executions and follow-up on all deliverables.• Manage and execute events; serve as direct contact between Here Media and event planning company; manage and plan budgets; manage on-site logistics and activations at events • Accompany sales reps on an as-needed basis to sales calls to present marketing platforms and client-specific opportunities. • Keep sales team abreast of latest research and analytics to communicate Here Media’s leadership position within the marketplace. • Serve as point person for VR, video & social media and manage the team’s efforts therein; source out third party vendors and social media influencers, VR or experiential programs as well as maintain relationships with third party video vendors

Los Angeles, Us

● Create and implement large, high-impact integrated sales, marketing, and promotional strategies to drive revenue for Here Media properties● Respond to RFPs in multiple categories and execute added value components● Work with creative services to create visually-arresting and compelling proposals, presentations, marketing and brand positioning collateral● Oversee integrated marketing internship program, including interviewing, managing and educating interns on the daily work duties of integrated marketing professionals● Manage daily workflow process for integrated marketing programs including timelines, budgets, creative executions and follow-up on all deliverables● Act as primary liaison between sales and respective agency/client partners● Manage long-term projects or special marketing initiatives above and beyond day-to-day responsibilities● Expand the company’s mobile, digital video, and social media capabilities● Research and help develop new sales opportunities, with focus on mobile marketing, social media and new advertising units; ● Assist VP in planning, managing and executing events, including executing interactive and dynamic activations for advertisers at the event● Accompany sales reps to meetings to present marketing platforms and client-specific opportunities● Collaborate with VP Marketing on research initiatives, including MRI, comScore, and proprietary research initiatives such as LGBT focus groups● Assist and collaborate on social media activities for Here Media owned brands and sponsored initiatives, including maintenance of company’s Twitter, Facebook and Instagram pages

Los Angeles, Us

Create and implement large, high-impact integrated sales, marketing, and promotional strategies for brands and Here Media properties; respond to RFPs in multiple categories (travel, entertainment, fashion, finance, pharmaceutical, etc); work with creative services to create visually-arresting and compelling proposals, presentations, marketing and brand positioning collateral; manage daily workflow process for integrated marketing programs including timelines, budgets, creative executions and follow-up on all deliverables; act as primary liaison between sales and respective agency/client partners; manage long-term projects and special marketing initiatives; research and develop new sales opportunities, with focus on mobile marketing, social media and new advertising units; assist in planning, managing and executing events, including ideating dynamic activations for advertisers at the event, helping plan and managing on-site logistics at events; accompany sales reps to sales calls to present marketing platforms and client-specific opportunities; collaborate on research initiatives, including MRI, comScore and proprietary research initiatives such as LGBT focus groups; assist and collaborate on Here Media’s social media activities, including maintenance of company’s Twitter, Facebook and Instagram pages and tracking & analyzing social media referral / usage data by site and across network.

Los Angeles, Us

Developed integrated marketing campaigns for brands; worked with advertising sales team to respond to request for proposals; created digital and social campaigns for clients; created marketing content for owned publications; conducted proprietary research initiatives including LGBT focus groups.

New York, Ny, Us

Developed press releases, media alerts and related promotional content on behalf of clients; monitored PR impacts; researched speaking opportunities for clients; distributed content through social media.

Brooklyn, Ny, Us

Wrote articles to increase SEO; created content using WordPress and Drupal; distributed content through social media and blogs.

Minneapolis, Mn, Us

Led a team of associates to maintain excellent guest experience; interviewed potential hires; trained new team members; hosted community volunteer events.

Master Of Science (M.S.), Public Relations And Corporate Communications

Bachelor Of Science (B.S.), English/Language Arts Teacher Education