John Lundberg - Masi personal email
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I am the President and Founder of JAL Consulting, a growth consulting firm that specializes in the promotional products industry. I have over 25 years of experience in leading sales and marketing teams at some of the best suppliers in this field, such as Galaxy, Duratec, Bag Makers, and Showdown Displays.My core competencies include developing and executing entry strategies, catalog designs, marketing initiatives, and sales training programs that deliver rapid and sustainable growth for suppliers in the promotional products market. I have a Master of Advertising Specialty Information and multiple awards for catalog design and marketing excellence. My mission is to partner with suppliers who want to take their business to the next level, whether they are start-ups or established companies. I have a proven methodology that works for any size and type of supplier. If you are interested in working with me, give me a call at 320-249-5396. Let's do something great!
Jal Consulting
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PresidentJal Consulting Jul 2021 - PresentSt Cloud, Minnesota, United StatesI've lead some great teams that became great Suppliers in the Promo Products industry, including Galaxy, Duratec, Bag Makers, and Showdown Displays. Take advantage of my secret sauce methodology. Start up or larger company, drop me a line or call 320-249-5396. You will be glad you did!
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National Sales Manager - Promotional Product MarketOrbus Exhibit & Display Group Apr 2016 - Nov 2018United Stateso With marketing team, developed entry plan to take Orbus into Promotional Products market in June, 2017. o Created new promotional products catalog, collateral including advertising plan. o Planned and marketed national, regional and distributor trade shows across USA.o Educated both inside business development team and outside factory sales rep team on promotional products marketplace.o Achieved 20%+ growth in 1st year after mid-year entry, with continued double digit growth. -
Vp Sales & MarketingSign-Zone, Inc. Dba Showdown Displays Dec 2003 - Dec 2013Ramsey, MnHad one month to prepare a Go To market plan, including printing 1st ever catalog, design promos, hiring and training, all to introduce line at PPAI Show in Vegas.
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Vice President - SalesBag Makers, Inc. 2000 - 2003Union, Il- Established Bag Makers as minority woman-owned business and became dominant Bag supplier to the industry. - Achieved a 50+% increase in sales in 3 year period with commensurate bottom line increase in company earnings and value. - Developed key account/loyalty program targeting key industry accounts, influential distributors. - Developed marketing strategy including quarterly promotions, e-blasts, tradeshows, sales meetings but which did not use multi-line reps as part of the plan. -
General ManagerCustom Deco, Inc (Sabina Line) 1996 - 2000Las Vegas, Nv- Established and executed according to a budgeted plan, with Profit and Loss responsibility.- Served fourteen western states, as well as retail casino food and beverage business.- Achieved profitability in month to month profitability in 2nd year of tenure.
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Vice President Sales And MarketingDuratec Jun 1992 - Aug 1996St. Paul, Mn- Developed sales and marketing plan to enter promotional products marketplace.- Developed innovative new Duratec catalog which was awarded "Best Catalog" for 2 consecutive years from PPAI.- Developed a national key account program, while also identifying and developing a team of multi-line reps across the country.- Scheduled, planned and executed National and Regional Shows.-Trained and supervised Customer Service and Art Department Staff of eight.- With limited advertising and promotional budget, Duratec became emerging high-quality domestic Supplier of leather and simulated leather flat goods to rival the market leader, Hazel Leather.- Instrumental in the sale of company to Bemrose in 1996.
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Vice President - MarketingTcb Inc. (Galaxy Line) 1982 - 1992Minneapolis, MnDeveloped innovative new Galaxy catalog with industry’s first 24 Hour Rush service on glassware. Galaxy Catalog awarded "Best Catalog" for two consecutive years from PPAI.- Developed new products and planned and printed Galaxy catalog each year.- Established and executed according to a budgeted plan, and increased sales each year to forecast levels.- Scheduled, planned and marketed National and Regional Shows.
John Lundberg - Masi Skills
John Lundberg - Masi Education Details
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Liberal Arts And Sciences/Liberal Studies
Frequently Asked Questions about John Lundberg - Masi
What company does John Lundberg - Masi work for?
John Lundberg - Masi works for Jal Consulting
What is John Lundberg - Masi's role at the current company?
John Lundberg - Masi's current role is President @ JAL Consulting | Promotional Products, University of Minnesota.
What is John Lundberg - Masi's email address?
John Lundberg - Masi's email address is jo****@****ail.com
What schools did John Lundberg - Masi attend?
John Lundberg - Masi attended Minnesota State University, Mankato.
What skills is John Lundberg - Masi known for?
John Lundberg - Masi has skills like Trade Shows, Advertising, B2b, Direct Marketing, Marketing Strategy, Sales, Marketing, Brand Development, Email Marketing, Account Management, Social Media Marketing, New Business Development.
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