Johnny D. Martinez - Ewd Email & Phone Number

London, England, United Kingdom

London, England, United Kingdom

• Selected as a volunteer leader of a global federation and network that represents 103,500 individuals and 19,500 firms and properties involved in the events industry.
• Develop and maintain the EIC’s accepted practices operational templates.
• Develop and maintain guidance and reference tools including the industry glossary, risk management guidebook, and virtual and hybrid meetings guidebook.
• Integrate task force recommendations into EIC templates.
• Convene industry task forces, as required, to address industry-wide issues.

• Was selected to assemble EvenWell’s DEI committee and oversee all DEI initiatives on behalf of EventWell.
• Create accessibility manuals for all sectors of the live experiences and hospitality industry.
• Dedicated to educating, campaigning and supporting better mental well-being in events and hospitality.

London, United Kingdom

• Lead the automation of all our sales management systems and processes, providing accurate deal forecasting and revenue delivery. Was promoted to head of department in 2016 and currently coach a team of 11 people.
• Led the team to generate more than £7.5 million in client revenue in 2022 with a personal target of £1.8 million, which I exceeded with dozens of 100k+ ARR deals. My 2023 sales target is £2.5 million with over 80%.
• Create and deliver daily presentations on Shocklogic’s software and mobile app solutions.
• Lead the creation and delivery of proposals in response to RFPs with a more than 60% conversion rate.
• Engage with thousands of global partners and executives via cold/warm calls, email campaigns, face-to-face meetings and events/shows. My accounts include government agencies, global corporations, education.

London, United Kingdom

• Created and developed new client pipelines end-to-end, hitting targets year after year (1MM+ ARR contracts).
• Increased the team’s sales conversation rate from 24% to 45% in 4 years, bringing in 20 new clients every month.
• Provided online consultancy and strategic advice in both English and Spanish to more than 225 key accounts in the hospitality, manufacturing, healthcare/medical, not-for-profit, finance, legal, education and.
• Generated daily analytical reports on the profitability and performance of the company’s lead-generation activities.

London, United Kingdom

• Planned marketing strategies for the successful deployment of mobile technology solutions in the events industry.
• Trained clients and participants on the use of Shocklogic’s events management software.
• Provided onsite and online customer service for more than 30 clients based in Europe and Latin America.
• .Created operational manuals and marketing material to support our products and our clients’ events.

London Area, United Kingdom

• Created an e-commerce business, raising over £450k and sourcing resources in Colombia for the 1st year in business.
• Merged with Farfetch in 2019 and led the digital sales strategy of three brands, increasing online sales quarter by quarter even during the pandemic.
• Carried out extensive competitor research on e-commerce competitors such as Net-a-Porter, SSENSE and Mytheresa.
• Sourced partnerships in the Middle East and Asia Pacific worth millions of pounds in revenue and sold my stake in the company at the end of 2021.

London, United Kingdom

• Studied and analysed the feasibility and profitability of having certain shows or topics as part of BBC One’s programme.
• Dealt with online/phone data capture and built a reliable network of sources and partners in Europe and the Americas.
• Conducted consumer research to identify strengths and weaknesses of BBC One’s shows at the time.

• Led print, online and direct marketing campaigns to promote the Union’s services and external clients.
• .Delivered promotional presentations to students from all backgrounds.
• Assisted with the set-up of professional events for some of the largest venues in the West Midlands.
• Conducted consumer research to identify strengths and weaknesses of the Union’s brands and services.

London, United Kingdom

• Mobilised and supported 43 UK ambassadors to host events around the country for up to 1000 people.
• Liaised with influential media companies, sponsors, exhibitors, NGOs, celebrity patrons and MPs.
• Developed website content and blog postings and led Facebook and Twitter campaigns.

London, United Kingdom

• Selected to assemble and lead a team of 10 people responsible for organising all student-led workshops as well as an inter-university competition at “the largest student-run event in the world”
• Liaised with more than 25 universities around the UK as well as several high-profile sponsors.

Ba (Honours), Politics With International Studies

Activities and Societies: • Head of Dance - One World Week 2010 (the largest annual student-run event in the world), • President - Salsa.

University Preparatory Certificate For The Humanities, History, Politics, English And Economics