John Ruhlen is a Director of Business Development - Platform Partnerships at Placer. He possess expertise in digital media, salesforce.com, online advertising, crm, start ups and 27 more skills. Colleagues describe him as "John was our first hire in the US, and represented us in that market for a few years, including speaking and attending most industry events. He initially led the supply efforts, bringing on board some of the largest mobile app publishers in the US market and working closely with the team in the EU (Berlin) to grow them. When we started moving into programmatic advertising he helped accelerate the transition by focusing on the demand side of the marketplace (advertising platforms). As with the previous initiatives he brought on some of the largest demand partners (DSPs, Exchanges) that continue to drive results for the business. It was really great to have him on our team! " and "When I think of Ad Tech, I think of John Ruhlen. I've had the privilege of working with John at two different companies now and he's been an instrumental part of the team wherever he goes. John has a tremendous wealth of knowledge about every company and everything going on in the dynamic, always changing world of advertising. Whenever I have a question about anything in the industry, I go to him and he's always got insights which is something that both internal teams and clients love about him. John uses his vast experience and expertise to also provide valuable feedback to company executives to help prioritize product development and company strategies. I saw it first hand at Pubnative where he was instrumental in helping envision and build out products that were demanded in the US market, and products that would help us integrate easily with our clients. He brought in all the top buyers on the demand side that would help exponentially scale our revenue and put us in a solid position of success on the supply side too as a result. If there was a sports equivalent draft for Ad Tech, John would be a first round pick and would be a crucial part of any company he joins. I wouldn't hesitate working with him again."