I’m an insights specialist with over 20 years’ experience in banking, insurance, and consultancies with an in-depth knowledge of personal and business markets. I build strong relationships with stakeholders, which helps me deliver high impact projects in line with business strategy. Recent assignments include customer experience programs, segmentation, brand positioning and product/service design initiatives. I’m a passionate advocate of customers in business decision making and derive insights from multiple data sources to influence action prioritisation. I have skills in a range of qualitative and quantitative research methodologies and proficient in data analyses. I’m an effective communicator, both in writing and verbally, ensuring a focus on implications and action.