Jacob Johnson Email & Phone Number

As a Senior Associate with PwC Research, I play a key role in the statistics and exploratory analysis team, leveraging my experience, academic background and technological competence to deliver meaningful insights. I specialize in advanced analysis techniques such as principal component analysis, segmentation, Maxdiff, and regression analyses. My proficiency with tools like SPSS and Alteryx allow me to manipulate, enhance, and analyze complex datasets effectively, providing rich insights for clients.I am a CX Engage Professional accredited technology consultant with Qualtrics, which enables me to deliver outstanding experience management solutions for clients. Additionally, my academic background includes a first-class marketing degree from Aston Business School, where I cultivated a strong foundation in the principles of marketing. My key strength in market research is problem-solving, particularly through the use of automation to enhance analyses, boost productivity, and ensure efficient, accurate insights. I excel at uncovering rich data insights and leveraging my problem-solving skills to produce insightful reports for clients.