Chantelle Williams Email & Phone Number

United States

Oversee a team of 10 digital strategy professionals consisting of both people managers and individual contributors who lead cross channel, high growth accounts.• Advise on career pathing, individual growth, development opportunities, and coaching needs• Manage revenue projections and planning within our team unit and in relation to broader agency growth targets• Create thought leadership and form up to date opinions on digital strategy related to both growth and branding… Show more Oversee a team of 10 digital strategy professionals consisting of both people managers and individual contributors who lead cross channel, high growth accounts.• Advise on career pathing, individual growth, development opportunities, and coaching needs• Manage revenue projections and planning within our team unit and in relation to broader agency growth targets• Create thought leadership and form up to date opinions on digital strategy related to both growth and branding centric media• Maintain executive+ level relationships with all key accounts Show less

Oversee Account Services and Digital Strategy for a group of top tier accounts

Oversee client services for high priority accounts focused on growth and media diversification. Lead strategic planning and execution of $35M in annual ad spend spanning Search, Social, Marketplace, Affiliate, Programmatic, and Direct Media. Own key client relationships and direct internal teams to deliver upon client objectives.• Lead Metric Theory's Programmatic & Media team, facilitating client discovery calls, media planning, and execution spanning Programmatic (Display, Native… Show more Oversee client services for high priority accounts focused on growth and media diversification. Lead strategic planning and execution of $35M in annual ad spend spanning Search, Social, Marketplace, Affiliate, Programmatic, and Direct Media. Own key client relationships and direct internal teams to deliver upon client objectives.• Lead Metric Theory's Programmatic & Media team, facilitating client discovery calls, media planning, and execution spanning Programmatic (Display, Native, CTV, Audio), Publisher direct, Content Syndication, Paid Email, etc.• Continually research new partnerships and vendors, building and maintaining relationships with those who bring value to MTs client base• Manage 8 channel Strategists (Senior AM - Associate Director) overseeing media strategy, client communication, reporting, and optimizations Show less

Act as the main point of contact and client team lead driving overall account strategy, forecasting, and planning for tier 1 accounts, actively investing $500k-$2M in monthly digital spend spanning Search, Social, Marketplace, Affiliate, Programmatic, and Direct Media.

Greater Denver Area

Manage and drive strategy for complex and unique B2C accounts with an emphasis on high value lead generation, complex purchase cycles, brand awareness, and sales enablement. Actively direct implementation and optimization of monthly media budgets ranging from $40 k- $1.5M and recurring revenue of $15k - $120k.• Maintain a strong marketing acumen, continually expanding knowledge of industry trends• Build strong relationships with clients by acting as a strategic adviser, actively… Show more Manage and drive strategy for complex and unique B2C accounts with an emphasis on high value lead generation, complex purchase cycles, brand awareness, and sales enablement. Actively direct implementation and optimization of monthly media budgets ranging from $40 k- $1.5M and recurring revenue of $15k - $120k.• Maintain a strong marketing acumen, continually expanding knowledge of industry trends• Build strong relationships with clients by acting as a strategic adviser, actively driving results as our paid programs relate to their business objectives• Lead the development of proposals and statements of work, continually identifying areas of opportunity for strategic expansion• Proactively manage account financials ensuring overall account health, appropriate team allocation and agency compensation. • Develop strategic campaigns and programs that produce desired results across both paid and organic channels spanning search, social, display, and direct media advertising• Provide leadership and insights during strategy, ideation and campaign execution• Lead a team of channel strategists through client requests and deliverables, continually working alongside team members to build strategic campaigns that meet client objectives• Identify opportunities to expand programs, campaigns and client business• Review and analyzes current and past campaign results to uncover opportunities for improvement and growth• Review and synthesize data intelligence for use in briefs, reports, and presentations• Assess competitive and target audience research to identify points of differentiation Show less

Greater Denver Area

Responsible for owning the client relationship, day to day management, and strategic direction for full funnel lead generation digital marketing campaigns.• Clearly communicate and manage expectations with clients and internal team members• Ensure that all campaigns, programs and projects are being delivered according to expectations• Continually evaluate campaign direction and overall program success to ensure ongoing goals are being met.• Maintain a strong digital acumen… Show more Responsible for owning the client relationship, day to day management, and strategic direction for full funnel lead generation digital marketing campaigns.• Clearly communicate and manage expectations with clients and internal team members• Ensure that all campaigns, programs and projects are being delivered according to expectations• Continually evaluate campaign direction and overall program success to ensure ongoing goals are being met.• Maintain a strong digital acumen, understanding of industry trends, and drive innovation across Media, SEM (paid & SEO), Social, and Email• Seek opportunities to expand client relationships and business within assigned accounts• Lead internal team and client meetings on a regular basis during which project progress, performance, and strategy are discussed• Research, review and synthesis insights for use in briefs, reports, or presentations• Proactively manage project financials ensuring appropriate team allocation and agency compensation in accordance with approved scopes of work. Show less

Greater Denver Area

Greater Denver Area

Manage 10-20 in app brand experience and out of app brand promotional campaigns.Actively monitor campaign performance to ensure alignment with brand business objectives.Manager 2 Account Coordinators through daily tasks and continued professional growth.

Denver, Co

• Maintain a strong digital acumen and understanding of products such as PPC Display, Search, Social, & Email• Directly manage a client list of 20 accounts accumulating 1mm-5mm in monthly revenue• Contribute to pre-sale, ideation, and onboarding of accounts by providing campaign structure suggestions and insights• Act as a day to day contact for clients; follow up on inquiries, manage project timelines, and communicate deliverables• Provide in depth analysis of account… Show more • Maintain a strong digital acumen and understanding of products such as PPC Display, Search, Social, & Email• Directly manage a client list of 20 accounts accumulating 1mm-5mm in monthly revenue• Contribute to pre-sale, ideation, and onboarding of accounts by providing campaign structure suggestions and insights• Act as a day to day contact for clients; follow up on inquiries, manage project timelines, and communicate deliverables• Provide in depth analysis of account performance to assist in upsell, retention, and budget shifts• Monitor campaign effectiveness and pacing – ensure campaigns are actively meeting client expectations• Assist in troubleshooting for campaigns whether product specific or at the account or portfolio level• Identify monthly reporting needs and develop custom reports to meet account needs• Assist in campaign optimization by providing campaign managers with findings from various ad serving platforms and audience insight platformsTechnical Proficiencies Overview: • Salesforce & various CRM platforms, The Trade Desk, Google Analytics, Google Adwords, Tabluea, Choozle, Trello, Microsoft Office – including advanced Excel skills Show less

Lenexa, Kansas

• Coordinate all agency efforts to develop and execute experiential marketing campaigns tailored to brand focuses• Deliver exceptional on going customer service to all client contacts, share strategic advice, and cultivate strong partnerships with clients to increase their satisfaction and commitment to our agency• Facilitate and manage ideation, proposals, negotiation, contracting, planning, sourcing, execution, post campaign reporting, and all other client requests • Continually… Show more • Coordinate all agency efforts to develop and execute experiential marketing campaigns tailored to brand focuses• Deliver exceptional on going customer service to all client contacts, share strategic advice, and cultivate strong partnerships with clients to increase their satisfaction and commitment to our agency• Facilitate and manage ideation, proposals, negotiation, contracting, planning, sourcing, execution, post campaign reporting, and all other client requests • Continually present new initiatives and promotional enhancements to key clients and potential leads that increase agency and supplier interaction. 2014 initiatives drove $10M in company revenue – 2015 drove $15M in company revenue• Supervise and effectively delegate, assign, and coordinate projects for three Account Coordinators• Develop pricing strategies that increase internal margin, 10% increase during my time on the accounts• Asses qualitative and quantitative data to determine targeted and strategic ways to approach a marketing campaign• Collaborate with 55+ brand field or marketing contacts to developed personalized in-store marketing experiences• Act as the liaison between the client and our internal creative services team to develop visually aligned materials• Collaborate with internal teams on strategies to continually improve key metrics • Manage account details beyond ideation and creative work such as controlling costs, preparing pricing details, aligning on contractual obligations, and analyzing post campaign results. Maintain tracking of program life cycle within CRM Employee of the month February 2015 Show less

Lenexa, Kansas

Lawrence, Kansas Area

• Established strong managerial and team building skills through experience managing four direct reports and 75+ associates• Developed in store strategy to increase sales and service through a strong understanding of customer service, merchandising processes, and team training• Capitalized on strong communication skills in an environment requiring constant adaption, flexibility, and relationship building• Drove company initiatives and implemented store specific marketing… Show more • Established strong managerial and team building skills through experience managing four direct reports and 75+ associates• Developed in store strategy to increase sales and service through a strong understanding of customer service, merchandising processes, and team training• Capitalized on strong communication skills in an environment requiring constant adaption, flexibility, and relationship building• Drove company initiatives and implemented store specific marketing campaigns• Managed multiple projects with varying timelines and details simultaneously, gained an impressive ability to prioritize and multitask as necessary• Acted as the “Community Outreach Liaison” for my district assisting in the planning and execution of large scale events• Notable achievements: Improved percent of guests fully satisfied with their shopping experience from 65% to 85%. Exceeded the company Target Redcard enrollment goal of 2.5% successfully maintaining 5% enrollment. Show less

Shawnee Mission & Lawrence Kansas

• Assist in the recruiting, hiring, and “on-boarding” of new team members• Ensure that legal standards in areas of compliance and training are followed• Promote a great team culture by seeking out feedback about the work environment and experience• Work with team members to resolve conflicts, ensure proper scheduling, and follow up with performance and satisfaction evaluations• Manage the entire store and team from a retail perspective coordinating daily operational projects… Show more • Assist in the recruiting, hiring, and “on-boarding” of new team members• Ensure that legal standards in areas of compliance and training are followed• Promote a great team culture by seeking out feedback about the work environment and experience• Work with team members to resolve conflicts, ensure proper scheduling, and follow up with performance and satisfaction evaluations• Manage the entire store and team from a retail perspective coordinating daily operational projects, team member task management, and customer interaction Show less

KU Dance Marathon is a non-profit student organization affiliated with Children’s Miracle Network Hospitals that raises funds and awareness for KU Pediatrics. During my four years with this organization I have developed exceptional project management skills.Executive Director of Hospital Relations• Assisted in raising over $120,000 in one year to donate to KU Pediatrics• Helped plan and host a 12hr event with more than 500 participants• Acted as the communication liaison… Show more KU Dance Marathon is a non-profit student organization affiliated with Children’s Miracle Network Hospitals that raises funds and awareness for KU Pediatrics. During my four years with this organization I have developed exceptional project management skills.Executive Director of Hospital Relations• Assisted in raising over $120,000 in one year to donate to KU Pediatrics• Helped plan and host a 12hr event with more than 500 participants• Acted as the communication liaison between hospital staff, KUDM members, and KU Pediatrics patients• Managed a committee of 10 members throughout a year long planning process• Facilitated and organized volunteer visits to the pediatric unit at the KU Medical CenterExecutive Director of Operations• Assisted in raising approximately $60,000 to donate to KU Pediatrics• Oversaw the operational aspects of a 12hr event for over 400 participants• Planned the logistics and scheduling for our main event• Worked directly with local high school students to plan fundraisers for Children’Associate Director of Special Events• Planned and facilitated over 15 events that contributed to our grand total donation to CMN of $37,000• Events I coordinated included; trivia nights, field days, intramural sports, a concert, karaoke, door-to-door days, etc.• Managed a committee of 10 members, delegated various tasks when coordinating events to ensure efficient planning Show less

• Professionally interacted with and administratively supported approximately 20 professors, staff members, and teaching assistants• Office Duties: News letter and brochure development, filing, photocopying, database maintenance, supply inventory & ordering• Initial point of contact for inquiries and requests regarding programs, courses, policies, and procedures

• Mentored new students throughout their enrollment process at orientation seminars• Worked closely with undecided students to develop academic plans• Presented instructional sessions preparing students to use the various online resources found on the KU website

Lawrence, Kansas Area

• Provided excellent patron experiences through phenomenal customer service while assisting guests • Responded to inquiries regarding meal preparation and service• Trained new employees on proper procedures• Created a weekly employee schedule for every position in the restaurant working closely with co-workers to guarantee satisfaction with the final schedule