John Jackson work email
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John Jackson personal email
Over thirty years of proven experience based on working with businesses, organisations and individuals to help them achieve their marketing and communication goals. Previously Built Environment Editor for Business News Wales.My strategic and operational capabilities have delivered results for leading businesses, charities, local authorities and housing associations. I offer consultations with business leaders where, my innovative thinking consistently generates actionable ideas to support their enterprises.For specific projects, I’m engaged to create narratives that provide research based context, this applies particularly to the urban regeneration work I undertake. I also offer a range of marketing services including: strategy development, ad hoc Marketing Director services, workshop delivery, content writing, campaign planning and brand development. Based in Penarth, South Wales, I work locally, nationally and internationally, and often remotely. So wherever you are, you can confidently engage with my services.
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CommunicationsFreelanceUnited Kingdom
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CommunicationsFcc Construcción Jul 2021 - PresentUnited Kingdom -
FounderJackson Concepts Jul 2016 - Apr 2023United KingdomAn award-winning strategist, with 25 years experience, I identify trends and create campaigns for implementation across channels ranging from social media and corporate web sites to outdoor, direct mail, TV, and radio. Areas of expertise include:Market / Competitive Analysis • Creative Marketing Communications • Strategic Planning • Brand Development /Repositioning / Management • Innovation Strategy • Reporting • Social Media Campaigns • Website Development • Supplier Relations • Web / Digital / Social Media Content • Team Leadership • Communications Campaigns •Budget Control • Public Relations Professional experience includes: I specialise in providing businesses and organisations with innovative thinking to support their strategic goals. My depth of experience has allowed me to successfully engage with a broad range of clients, including: an iconic UK visitor attraction, PR and media agencies, housing associations and urban regeneration projects.
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Marketing And Pr ManagerFairplay (Workforce) Ltd Sep 2009 - Feb 2016Developing and delivering the Marketing Strategy for a highly innovative multi-million project.Including:Strategy creationBrand developmentCampaign planning and deliveryDeveloping PR campaigns inc WomenspireOn line marketing Social media inc iPhone apps, Twitter and Facebook campaigns
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John JacksonBooguru Feb 2009 - Feb 2010Intelligent MarketingStrategic marketing consultancy services, provided to businesses requiring expert advice to ensure their marketing function is effectively delivering results.In essence: Results not Rhetoric
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Head Of MarketingOpportunity Wales Nov 2001 - Jan 2009Opportunity Wales provides eCommerce advice and support to businesses.Over 12,500 have received support from Opportunity Wales and a sample of 58% of these clients has shown combined turnover to have increased by £330,700,000 and 3,358 jobs created.Achievements:•Developed the marketing strategy and plan. This entailed successfully deploying B2C marketing techniques in the B2B market•Established the marketing department •Built and nurtured the brand and corporate identity •Introduced an innovative CRM programme. By having a database of businesses in-house, DM activity could be tailored to businesses by sector and location, helping to minimise cost•Strategic planning of Off-Line and On-line marketing campaigns•Planning and delivery of over 100 Opportunity Wales events•Copywriting, literature, feature articles, speeches, press releases•Editor of Opportunity Wales eCommerce magazine•Negotiating sponsorship support from stakeholders •Budget control -
Marketing ManagerTesco May 2000 - Jun 2001This unique role was to enhance the retail experience in Tesco’s then flagship Extra store and afforded me the opportunity to create and deliver an innovative marketing programme to increase sales in a store that serves 55,000 customers per week.Responsibilities / Achievements:•Enhancing the TESCO Extra brand by devising and delivering a bespoke customer focused marketing programme.•Planning in-store promotions and events based on negotiating suppler support•Media planning and buying •Store PR and media relations, resulting in over £150,000 of free editorial coverage in the South Wales press in just 8 months•Devised and managed a comprehensive competitor analysis exercise -
Marketing Planning ManagerHouse Of Fraser Stores (Ltd) Oct 1996 - May 1999This was a new role for House of Fraser based within the head office marketing department and reported to the marketing director. The aim of the role was to proactively assimilate all existing sources of research information available to the business, and to then identify and commission ad hoc and continuous research to create a complete set of marketing intelligence. Further the role also involved undertaking research to assist in the development of private label brands such as Linea and to create profiles of the target customer groups for the buyers to use when sourcing their collections.
John Jackson Skills
John Jackson Education Details
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Marketing -
Marketing
Frequently Asked Questions about John Jackson
What company does John Jackson work for?
John Jackson works for Freelance
What is John Jackson's role at the current company?
John Jackson's current role is Communications.
What is John Jackson's email address?
John Jackson's email address is ja****@****rld.com
What schools did John Jackson attend?
John Jackson attended Northumbria University, Northumbria University.
What are some of John Jackson's interests?
John Jackson has interest in Economic Empowerment, Politics, Poverty Alleviation, Human Rights, Arts And Culture.
What skills is John Jackson known for?
John Jackson has skills like Marketing Strategy, Copywriting, Online Pr, B2b, Marketing Communications, Social Media Marketing, Email Marketing, Online Marketing, Brand Development, Marketing Management, Social Media, Public Relations.
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1mtvne.com -
1myerscough.ac.uk -
John Jackson
Greater London
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