John W. Email & Phone Number

LOOK Dine in Cinemas offers guests a premium movie-watching experience. Traditional movie-going favorites or one of our signature menu items and craft beverages complete the great movie going experience. My roles and responsibilities include: · Managing inbound and outbound sales activities for multiple locations across multiple states. Activities include reaching customers via cold calling, email, social media channels and in person visits. · Planning and implementing the training for the sales team on business development processes, procedures, and software platforms. · Developing and implementing new event packages focused on generating higher per person event revenue.· Creating short and long-term sales strategies, goal setting and forecasting for multiple markets. · Build and utilize daily, weekly, and monthly sales reporting through the Salesforce and Stax Payments platforms. · Plan, design, program, implement, and maintain sales department platform including Salesforce, Stax Payments, Google Sheets, Zapier.

Dallas, Texas, United States

Romano’s Macaroni Grill operates fine dining restaurants across the US and Alaska. My role and responsibilities as the Regional Sales Manager included: • Oversee revenue of $1.5 million per year (in 2019), $1 million (in 2022) in all aspects of on-site special events and off-site catering sales for multiple restaurants across multiple states.• Develop and lead a team of 15 local restaurant marketers to drive brand awareness and generate delivery, to-go, catering and on-premises special event sales revenue. • Develop daily, weekly, and monthly reporting for assigned regions for relevant stakeholders. • Manage and train all local store catering staff team to ensure consistency and excellent service for all off-site catering activities. • Partner with major retail brands, colleges, and local governments to drive local store catering and special event revenue.

Lewisville, Tx

The Premier Event Center is a 30,000 square foot event center located in Lewisville Texas. I developed a sales and marketing strategy that focuses on promoters of large events, trade shows, consumer shows, and conventions. Since February 2015 I have : • Grown venue rental more than 63% in FY 2015• Executed a sales and marketing plan that has resulted in the venue achieving 70% booked capacity for 2016 and an estimated 75% capacity for 2017. • Developed operational training program for event manager and event staff.• Partnered with additional hospitality service providers to secure larger convention and meeting business The Premier Event Center is closing as of December 2019

Dallas/Fort Worth Area

Market Research Dallas provides facility, recruiting and project management services to those involved in market research, consumer research and project research fields. Market Research Dallas works with local, national and international companies on qualitative and quantitative research projects across a wide range of product and service industries. I provide sales, marketing and business development consulting services focused on: • Increased revenue more than 13% each year since 2012. • Created a sales strategy that increased the number of customers by more than 37% and business partnerships by more than 24%. • Planned and executed a social media strategy for refreshing recruiting database and lowering recruiting time frame for rush projects by 50%• Represented the company at trade shows, industry conferences and educational workshops.• Developed a new pricing strategy that increased project margins by 5-7%. • Responded to RFP / RFQ and acting as the main point of contact for contract negotiations• Brokered a deal for the sale of the business to be completed in June 2017.

Dallas/Fort Worth Area

Studio Movie Grill owns and operates dine movie theaters across the US. Studio Movie Grill is the original "first-run, in-theatre dining concept" based in Dallas, Texas. The Corporate Sales Department is responsible for generating revenue through the sale and execution of corporate meetings, private events, advance film screenings, large group outings and school, non profit events. Between 2006 and 2011 I was the top sales manager, generating more than $5 million dollars in event revenue. As a corporate event sales manager my duties included: • Selling and managing over 325 events per year across multiple locations • Creating and implementing marketing strategies that increased the average contract sold by 40% in 6 years• Business development with existing clients, networking, managing inbound sales leads, and developing outbound sales call strategy• Building corporate relationships that resulted in 50% increase in repeat event booking between 2006 and 2012• Developing and implementing new event packages focused on generating higher per person event revenue• Developing short and long term sales strategies, goal setting and forecasting for CSD• Managing the daily, weekly and monthly sales and revenue reports for the 4 person sales team. • Developing policies and procedures for the sales team including new hire training programs