John Winkleman Email and Phone Number
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As a senior creative agency account lead, I manage brand, digital, and integrated marketing initiatives for global companies. I am an experienced client advisor and collaborative leader, inspiring multi-disciplinary teams to create impactful brand experiences that drive business results.• Led over 20 rebranding initiatives and consumer & B2B campaigns, resulting in significant sales and market share growth.• Ensured brand coherence and consistency in visual design, messaging, and communication across all marketing channels, including advertising, digital platforms, social media, events, and retail.• Trusted counsel to business leaders, leveraging strong communication skills and analytical reasoning to create compelling marketing plans that engage audiences and drive results.• Industry experience includes Consumer Products, Financial Services, Insurance, Software, Healthcare, Professional Services, Education, Government, and Non-profit.
Movers+Shakers
View- Website:
- moversshakers.co
- Employees:
- 24
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Senior Director, Business PartnershipsMovers+Shakers Oct 2024 - PresentSan Francisco Bay AreaIn my current role, I partner with senior client leaders and lead a talented cross-functional team, alongside global agency partners, to deliver innovative, social-first solutions for Adobe that align with the company's vision and drive its global social strategy and program as their agency of record.
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Group Account DirectorTurner Duckworth Feb 2024 - Oct 2024San Francisco, California, United StatesI partnered with senior client marketing executives and lead account and design teams to deliver impactful visual identity systems for Samsung Mobile's global campaigns. I collaborated with creative leads ensure cohesive and innovative design across all touchpoints, including digital, social, and OOH, driving business results and enhancing Samsung's global brand presence. -
Group Director, Client Partnership | Digital Strategy, Digital Product Development, MarketingHuge Apr 2022 - Oct 2023Oakland, California, United StatesAs a client relationship lead, I partnered with senior client marketing executives and cross-disciplinary teams to deliver innovative digital experiences for B2B and consumer brands.Key Achievements:• Increased lead submissions for Aon’s commercial teams by 10x with a new global marketing website across 120 countries.• Led the development of Kenvue’s corporate website, boosting investor confidence and supporting a record-breaking $48B IPO.• Achieved 11% subscription growth by redesigning the Adobe Creative Cloud for Students landing page, using user research, persona development, and journey mapping insights to inform digital outreach and engagement. -
Senior Account Director | Brand Development, Visual Identity Systems, Integrated MarketingTurner Duckworth Jan 2018 - Apr 2022San Francisco, California, United StatesAs a senior client services lead, I collaborated with account and design teams to develop brand visual identity systems and multi-channel marketing campaigns for global consumer and B2B brands.Key Highlights:• Led visual identity development for 20+ Samsung Mobile global product launch campaigns across advertising, digital media, social, retail, and events.• Contributed to a $20B increase in Samsung's corporate brand value over five years through strategic collaboration with senior stakeholders and partner agencies.• Repositioned UnitedHealth Group by developing a new brand identity for its Optum subsidiary, increasing brand worth by 27% to $20.1B.• Launched UnitedHealthcare’s new visual identity for consumers and HCPs, boosting brand value by 13% to $37.5B.
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Director Of Client Services | Brand Strategy, Brand Identity Development, Multi-Channel MarketingMetadesign 2017 - 2018San Francisco, California, United StatesI led program delivery and budget management, managing teams of 5-7 in brand strategy and identity design for global consumer and B2B brands across digital, print, and packaging.Key Achievements:• Revitalized Cognizant’s brand identity and marketing strategy, boosting brand equity by 12% to $8.7B within a year and achieving 6.5% sales growth over two years, elevating the company to the Fortune 200.• Modernized Daiichi Sankyo’s global brand standards site, ensuring consistent design and messaging across 29 markets, and secured a retainer for ongoing design verification and review.• Launched a new global brand identity for Ajinomoto, Japan's largest food manufacturer, for packaging and marketing across 100+ product brands in over 20 countries.• Developed new packaging design and guidelines for McAfee security software, managing print production for over 150 SKUs in the US and Canada. -
Director, Strategic Account Services | Advertising, Digital Marketing, Media PlanningUnderground 2012 - 2017San Francisco, California, United StatesI led client services and project delivery for brand and multi-channel campaigns for nonprofits, government, and social impact organizations.Significant Contributions:• Developed the brand identity, website, and campaign for LinkedLearning, a California career readiness initiative. This effort, funded by a $100M grant from the James Irvine Foundation, expanded the program from nine to 72 districts within a year.• Quadrupled donations to UC Hastings College of the Law through the design and distribution of the Annual Report of Philanthropy to over 12,000 alumni, earning a silver Davey Award for excellence in advertising and design.• Rebranded Pelvalon's non-surgical women's health product, positioning the company for growth in the $1.7B market through brand identity and product marketing, including messaging, website, patient materials, and packaging design. -
Account Director And Client Partner | Brand Strategy & Identity, Integrated CommunicationsReal Chemistry 2009 - 2012San Francisco, California, United StatesI managed a $2M annual book of business, leading cross-functional teams to develop brand positioning strategy, messaging, identity design, and campaigns for global consumer and B2B healthcare clients.Key Accomplishments:• Rebranded and relaunched a vascular procedure for Coviden, driving 15% sales growth to $138M in the first year. Led the development of procedure naming, promotional campaigns, website, mobile sales app, event marketing, and a demonstration video.• Enhanced Omnicell's presence in hospital medication management, resulting in $30M revenue growth and elevating market share to second place through strategic rebranding, a new website, and targeted paid media campaigns across search, display, and print. -
Director Of Brand Experience | Brand Strategy, Brand Identity, Retail & Merchandising DesignNewground 2000 - 2009San Francisco, California, United StatesI served as client relationship and account lead, specializing in brand strategy, brand identity development, experiential retail design, and campaigns for financial institutions.Notable Achievements:• Developed and launched brand strategy, design, retail POS fixtures, digital media, and merchandising standards for Countrywide Bank, resulting in $1.3B revenue growth and $60B in deposits over four years.• Defined retail strategy, design, and digital media for PNC Bank, leading to an 87% rise in consumer loans and a 27% increase in investment services within a year.• Applied brand identity and retail design standards to Umpqua Bank's acquired branches, creating a consistent customer experience and supporting $300M deposit growth in the first year.
John Winkleman Skills
John Winkleman Education Details
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Commerce - Finance & Retail Marketing
Frequently Asked Questions about John Winkleman
What company does John Winkleman work for?
John Winkleman works for Movers+shakers
What is John Winkleman's role at the current company?
John Winkleman's current role is Brand & Integrated Marketing | Digital Solutions | Crafting memorable brand experiences and driving results through cross-functional team collaboration.
What is John Winkleman's email address?
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What is John Winkleman's direct phone number?
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What schools did John Winkleman attend?
John Winkleman attended Santa Clara University.
What skills is John Winkleman known for?
John Winkleman has skills like Integrated Marketing, Strategy, Marketing, Brand Development, Creative Direction, Strategic Planning, Digital Marketing, Market Research, Social Media, Marketing Communications, Leadership, Brand Architecture.
Who are John Winkleman's colleagues?
John Winkleman's colleagues are Yuri Chandler, 張容銜(Amu), Joseph Underhill, Zoë Knafelc, Rayquan Drew, Sara Victoria Lamb (Reising), Olivia Curtis.
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