Jojo Chen Email & Phone Number

Shanghai City, China

• Served as Senior PR manager in marketing center department, mainly in charging of brand communications strategies and media relations management for the intelligent life business unit. • The scope of work including planning intelligent life unit daily communications mechanism, Feifan APP brand communications proposal development, identifying and combining key media resources, media activity planning, managing contents generation for official online platforms, etc.

Shanghai City, China

• Served as a Consultant on the Corporate Communications team and responsible for serving key accounts in technology, FMCG, automotive, tourism and financial sectors including Coca-Cola, CES Asia, HUAWEI, Focalmax, Valvoline, Johnson Controls, Singapore Tourism Board, HSBC, Heng Seng Bank, Bupa Global, Avery Dennison, etc.• Provided strategic counselling to clients on brand management and corporate communications; been responsible for developing and maintaining good media relationship as well as enhancing brand awareness through implementation of strategic communication plans.

Hong Kong

• Served as an Associate in financial services practice with responsibilities include: serving as main media and investor contact; handling media inquiries and pitching stories to local and regional media, developing media materials and monitoring news coverage, organizing media activities and campaigns, preparing comprehensive crisis management plan and providing professional advices to clients in the face of crisis.• Possessed rich experience in media related field and proven ability in large-scale events planning and execution, such as annual/interim results announcements for listed companies, press conferences, high-end cocktail receptions, press dinners, media tours, etc.• Served a number of financial enterprises across a wide variety of backgrounds, including Hong Kong listed companies, international asset management firms, private banks, insurance groups, etc.

Hong Kong

• Assisted in planning and executing communication strategies, such as press release preparation and distribution, keyword analysis and research, media coverage monitoring, etc.• Supported various projects implementation and took charge of logistic arrangement.• Assured timely update of media database and responsible for daily administrative tasks.

Shanghai City, China

• Accomplished over 60000-word scripts of several outstanding TV documentaries about China’s financial industry, environmental protection, high-tech enterprises and EXPO.• Evaluated and analyzed the contents of documentaries, provided constructive advices in the process of production.• Leaded a team to launch a new documentary project and control the overall project progress.

Shanghai City, China

• Collected information of over 50 media to provide a convenient way to select suitable media titles. • Provided accurate key messages to different media, communicated smoothly with journalists with professional interaction skills.

Master'S Degree, Corporate Communication

Bachelor Of Science (B.Sc.), Applied Psychology (Minor)

Bachelor Of Arts (B.A.), Journalism

Journalism

Course: Methods and Practice: Journalism