As a Business Director with over 14 years of experience in the advertising industry, I have honed my expertise in building strong client relationships, brand strategy, and delivering exceptional project management.My international experience, spanning from London, Sydney and now Singapore has equipped me with the agility to adapt quickly to new markets, trends, and nuances.Over the years, I have successfully managed key client relationships for a diverse range of fashion, beauty, and lifestyle brands, including Zimmermann, Witchery, Sheike, M&S and Schwarzkopf. My ability to oversee all aspects of client projects, from brand strategy to content production, while ensuring on-time and on-budget delivery, has been instrumental in driving client satisfaction and profitability.My deep understanding of brand story telling, and the importance of aesthetic combined with delivering brand strategies that move the bar have allowed me deliver clients a consistent brand story across the ever broadening touchpoints. As a hands-on leader, I excel at problem-solving and am no stranger to challenges that may arise along the way! Driven by a genuine passion for cultivating strong relationships, I thrive on being a collaborative partner to my clients. This has been the foundation of my success in recent roles with Tripitakka and ANZA, where relationship building is paramount.