Jon Harrington Email & Phone Number

Madison, Wi, Us

Madison, Wisconsin Area

• Led a team of nine customer insights professionals. • Managed a multi-million-dollar research budget. • Collaborated closely with other Consumer Insights leadership. • C-suite reporting including insight deep-dives and regular reporting.• Developed insights plans with multiple business partners.• Influenced CX improvement prioritization by business partners through insights from tracking and custom studies. • Helped drive marketing and branding decisions through tracking and ad hoc consumer insights, including funnel metrics and conversion, brand health, and campaign effectiveness. • Influenced marketing strategy through integrated analyses incorporating marketing mix models, market research, and consumer trends. • Contributed to new customer segmentation model and implemented segmentation in studies and in insights provided. • Helped lead continuous improvement efforts for our research processes, including documentation of and changes to standard processes and redesign of key measurement programs.

Madison, Wisconsin

• Lead researcher on the company's CX measurement and insights programs. • Managed multiple large-scale research programs, partnering with internal clients across the organization. • Redesigned key surveys, including survey instruments, sample processes, and reporting, in collaboration with business partners. • Responsible for regular executive-level reports. • Created and delivered presentations for the entire American Family organization as part of the ongoing customer insights program• Mentored teammates.

• Provided CX insights to the agent field force to identify key areas of opportunity. • Helped run agent reward and recognition program. • Created new mystery shopping program for the field.

At Chamberlain, in different roles, I • Helped clients both local and national, many in the Fortune 500, with answers to a wide variety of business questions, especially brand research and customer experience projects. • Became a trusted business partner to clients, understanding their companies’ goals, complexities, politics, processes, customer base, etc.• Conducted and designed custom quantitative and qualitative studies and presented findings to client leadership.• Led multiple tracking and ad-hoc CX programs for one of the nation’s largest banks. • Used custom research to help a large regional financial institution develop and refine new brand positioning and track perceptions in-market. • Mentored junior analysts and managed standard workflows. • Part of the leadership team for the company in 2008-2009.

Ms, Abd, Sociology

Ba, Sociology

High School Diploma