Jon Vial Email & Phone Number

Iowa, United States

• Transforms product features and benefits into compelling marketing support collateral• Develops engaging copy across diverse deliverables, including web, social, video, print, and retail• Uses generative artificial intelligence to expedite content creation and editing• Leads strategy and development of product naming conventions and key messaging• Crafts dynamic content marketing pieces for broad client base to drive consumer awareness of brand

Des Moines, Iowa Area

• Developed content and messaging strategies for use by nonprofit organizations in direct mail, email, web, and social campaigns• Maintained and created new content for company archive to ensure compliance with current tax laws, rates, and editorial style• Served as editorial voice in onboarding procedures, new product/program launches, and other client-facing discussions• Embraced role as internal editorial consultant for all departments in response to client requests and production of marketing materials

Des Moines, Iowa Area

• Served as point of contact and primary writer for customer and dealer communications • Consulted with leadership on strategies and execution to develop more customer friendly communications across multiple channels • Developed messaging strategies and wrote crisis communications as issues arose • Led customer remediation communications efforts • Provided guidance to team members working on customer remediation projects

Des Moines, Iowa Area

• Edited and published procedures, policies, and job aids for grammar, structure, and clarity using content management system • Identified and communicated potential risks to partners • Oversaw document development across project workstreams to create internal control statements per compliance and regulatory standards• Facilitated smooth transitions from legacy systems through careful planning and phased rollouts of new solutions

Des Moines, Iowa Area

• Provided creative copywriting, editing, and strategy for product information brochures, catalogs, print and digital ads, websites, and email marketing• Worked with designers, account executives, and project managers to proactively plan and concept multi-channel campaigns• Developed comprehensive content strategies based on market research findings that guided future marketing efforts toward success

Des Moines, Iowa Area

• Developed content for advertising and marketing materials, including expansive content marketing initiatives for clients in B2B and B2C capacity• Provided social media strategy and content• Wrote scripts and provided direction and strategy for video projects, including animation and live action• Developed, wrote, and co-hosted internal podcast

Ames, Iowa

• Wrote and designed sales education fliers, product information and feature sheets, and digital and print ads • Led creative direction of company product catalog, including photography, copywriting, and design elements • Wrote, edited, and distributed product announcement and feature update press releases • Maintained and updated company website through content management system

Ames, Ia

• Wrote and designed advertising for print and web • Wrote, edited, and distributed press releases to appropriate channels • Developed marketing communications plan to establish an executable communications platform to grow company reputation and product awareness • Provided editorial support for company magazine, including writing author guidelines, editing and writing articles, and determining layout

Des Moines, Iowa Area

• Created content, proofread, and edited marketing and advertising pieces for print, digital, outdoor, social, and broadcast • Assisted national, regional, and local clients in agriculture, biomedical, health and medical device, collegiate, construction, financial, and other areas • Developed layout and content of weekly company newsletter • Identified relevant video clips and edited raw footage used for promotional and corporate information purposes