Head Of Commercial
CurrentHead of Department, overseeing the complete management and development of key national customer accounts for the UK's largest independent soft fruit grower. Industry-leading high-tech and sustainable growing, safeguarding the future of British farming.Overseeing relationships and working with every major multiple retailer and discounter; whilst monitoring and improving the supply performance. Current direct accountability includes TESCO, M&S, LIDL, Morrisons, and the CO-OP.Handling year-round UK and Imported soft fruit and asparagus supply with a total annual sales value of around £100 million. A strong emphasis on developing and maintaining productive working relationships with customers whilst instilling confidence in the supply chain.Working within a dynamic and forward-thinking company with owned farms and operations in Europe, Asia and South America. Reporting solely to the Commercial Director, and responsible for P&L budgeting, forecasting, weekly negotiation and directly accountable for all retail customer sales and wider company performance.PLA packaging pioneer with the Blue Planet Berry Co. to reduce plastic waste and encourage sustainable retail supply chains. Kings Award for Enterprise - Innovation 2024Hortweek's No.1 Fruit Producer in the UK 2023, 2022 and 2021FPJ’s “Big 50 Companies 2023”London Stock Exchange's "1,000 Companies to Inspire"
