Responsible for the coordination and delivery of digital experience for BMW-USA website, collaborating with multidisciplinary teams. Create and execute project plans to support client interests while managing project scopes, budgets, resourcing, and deliverables.

Managed the development and execution of digital marketing campaigns and initiatives, developing digital marketing solutions for websites, apps, SEM and location presence management. Collaborated with key stakeholder groups including business, corporate, loyalty, brand, legal, charity and agency, while meeting objectives and business mandates. Partnered to develop integrated communications plans and provided business insights context to develop strong web and app deliverables. Lead the strategy and development of all Petro-Canada search engine marketing campaigns across B2C and B2B customer channels. Managed the strategy and agency relationship for Petro-Canada's retail and wholesale location presence for over 1,700+ locations through partners like Google My Business, Apple Maps, etc.

Managed the development and execution of all digital communications tactics including web, CMS, interactive, marketing, hosting, video and client support. Led digital marketing team and collaborated with creative, agency and vendor teams to support marketing communication tactics and business goals. Coordinated multiple projects often with competing priorities and ensured rapid turnaround while delivering exceptional creative/technical material through a detail-oriented approach. Responsible for digital marketing leadership, hiring, mentorship and performance evaluation.Deliverables included: Web development, Kiosks development and setup, Video editing and presentations, Wordpress, Appointment Scheduling, Adwords, Analytics and CRM (setup, management and reporting), Lead Management Systems and reporting, E-marketing development and reporting, Managed Web Hosting, Domain Management, Drone Photography and Video, Virtual Decor Studios, Email hosting and management.

Founded and built a successful small business, creating and managing marketing solutions for multiple small business clients. Small business branding and marketing material development, including corporate web sites, product micro-sites, e-commerce, web consulting, and project management.Developed wide scope of print marketing material, including brochures, logo, business cards, signage, labels, trade show booth design and printing.As a small business owner, I was responsible for all facets of the business and enjoyed the opportunities it gave me to work with a wide variety of stakeholders, and manage challenging jobs on tight deadlines.

Responsible for design and implementation of small-business websites and corporate print material. As the online environment changed we were constantly innovating and developing new tools and features to capitalize on new marketing solutions.