Global Voice Of The Customer (Voc) Research And Insights Leader
💼 Job Details:➡️ Led the global expansion of the Voice of the Customer (VoC) Research Insights program, growing the team to 14 researchers and 25 VoC Specialists. Supported various lines of business across Shopify.➡️ Led Shopify's global Customer Experience system, incorporating Customer Satisfaction (CSAT), Net Promoter System (NPS), Customer Effort Score (CES) methodologies across multiple business lines.➡️ Implemented a robust Quality Assurance program to uphold Shopify standards during interactions between specialists and merchants, ensuring the resolution of their issues.➡️ Oversaw and mentored a team of quantitative and qualitative researchers, fostering their professional development and creating a supportive work environment.➡️ Managed end-to-end operations of in-house insights projects, including scoping, stakeholder management, survey creation, sample and fieldwork management, and report development. Delivered actionable and valuable results.➡️ Spearheaded the Voice of the Employee (VOE) Pulse program, collecting and analyzing employee feedback. Shared insights with senior leadership and various teams for informed decision-making.➡️ Established an inclusive insights ecosystem, promoting organization-wide sharing of valuable consumer insights and fostering a culture of continuous learning and trend awareness.➡️ Provided assistance to service design teams in optimizing customer journeys, delivering measurable improvements in the overall customer experience.➡️ Managed relationships with multiple vendors, overseeing contract renewals totalling $4 million annually.🎯Key Achievements:✅Implemented and executed over 150 recommendations that effectively reduced customer friction, enabled merchants to increase revenue, and enhanced overall satisfaction.✅100+ projects shipped supporting key initiatives (Code Yellow, Operational effectiveness, escalated teams etc...).