Jonathan Jagard Email & Phone Number

St. George, Ut, Us

Salt Lake City Metropolitan Area

Expanding the footprint of THE retail search, share and shelf metrics platform.

Salt Lake City Metropolitan Area

Helping brands succeed in omnichannel search performance and measurement. I align businesses to the ever-evolving trends and seasonality inherent in search metrics across different U.S. retailers, building customized scorecards and solutions to align to business demands.

Boston, Massachusetts, United States

Lead team of 10+ eCommerce professionals in delivering tactical insights and analytics to key clients to drive digital commerce performance while leveraging findings to drive Marketing content and Sales support. Most of this was focused on Amazon POS and market share vs. competitors, together with tracking other key ecommerce drivers: traffic, conversion, product page optimization, search relevance alignment, pricing, availability and retail promotions and marketing. "Insights as a Product" initiatives led team to 2-year CAGR of +46%.Initiated teamwide collaborations around key retail events (Amazon Prime, Cyber 5) to leverage teamwide expertise & talent.Created Insights Development Tracker to standardize, review and improve teamwide deliverables, increasing total team capacity +25% and combining over 50 years of teamwide experience into single-client deliverables.Developed and published Marketing and Sales assets to drive brand awareness and prospect engagement through Insights thought leadership, leading team to support and present in over 80 Sales pitches in H1 2023 to prospects and clients.Align and optimize team calendar for event support, driving client and prospect engagement through "bite-sized" Insights approaches to eCommerce drivers - bite-sized insights drove +33% in email marketing metric improvement in H2 2022.

Salt Lake City, Utah, United States

Managed team of 6 Senior Managers and Managers across the Edge Insights team, supporting delivery of decision-driving insights and action items of direct reports while managing individual book of key clients.Launched semi-annual team satisfaction survey to track performance and optimize team retention (2-year YoY corporate retention since survey inception: 96%).Increased team visibility by coordinating with Marketing team on category/client deliverable calendars, organizing and executing team bios and pictures for online publication as part of "Insights as a Product" initiative.

Salt Lake City, Utah, United States

Supported key accounts (including several Fortune 500 partners and household brands) with regularly-cadenced eCommerce insights, expertise and innovation driven by proprietary analytics software; also supported client efforts in joint business planning for the eCommerce channelCreated several new reports centering on Covid-19 disruption to eCommerce channel, including: search trends report (serialized by Edge Retail Insights), demographic shift report, pricing decay and market basket evolutionPresented insights and findings both independently and in collaboration with Ascential sibling brands (WARC, Flywheel) to audiences of varying business units and levels

Global Emerging Markets

Supported global eCommerce organization in joint business planning across key international markets, including headcount and market budgetingCreated and launched retail pricing pilot for D2C website in Russia, resulting in a 4.3x sales increase vs. non-piloted product - led to to global expansion of retail pricing approach.Identified $2.1M in Q4 upside in key Latin-American markets by building and socializing Q4 Amazon sell-out forecasting model.

Burbank, California, United States

Built and published annual promo tracker and sales forecasting/extrapolation tool for Warner Bros’ video game portfolio (WBIE Games)

Warsaw, Poland & El Segundo, California

While working within EMEA’s Regional Marketing as eCommerce Associate Manager, I fostered eCommerce collaboration across markets and clients by creating and leading Mattel EESEE’s inaugural e-Retail summit at the Nuremberg International Toy Fair. I also created an ecommerce retailer profile tracker to prioritize resources across regional markets and e-retail clients.I transferred to the U.S. business by joining the Amazon sales team as a Sr. eCommerce Analyst, which included building and maintaining weekly POS reports from Amazon’s Vendor Central and supporting the team in driving Amazon availability, margin and search optimization. In fact, I created a search term automation program by harnessing data from Amazon’s Vendor Central, resulting in the optimization of search term assignment across Mattel’s U.S. product portfolio and creating an annual cost savings of +$75K. I also boosted the launch of a new product +660% by utilizing Amazon Market Basket data to align the promotion of that product to a key best-seller, creating an organic tie-in through promo-bundling. Under the direction of Mattel’s Sales VP of Amazon, I wrote and directed the team-led “Amazon 101” educational video for company-wide consumption.From there, I joined the Thomas & Friends brand marketing team as an Associate Marketing Manager responsible for driving commercial performance, where I drove +$800K in incremental revenue for the Thomas Minis segment by leveraging my relationships with leaders across alternative sales channels. My A/B elasticity research was also instrumental in setting the price of a new Thomas Minis product, increasing profit margins by +14%.

Master Of Business Administration (Mba)

Master'S Degree, Marketing

Bachelor Of Arts (B.A.), European History