Jonathan Swadley Email & Phone Number

Salisbury, Maryland, United States

Marketing Leader | Driving Growth & InnovationArchitected successful brand refresh & packaging for PERDUE, boosting purchase intent and brand resonance. Led comprehensive demand generation initiatives, achieving sustained double-digit growth. Implemented stage-gate process, streamlining internal alignment and decision-making. Spearheaded new product innovation funnel, launching industry-leading Air Fryer Ready Crispy Wings (fastest-selling frozen wings in 3 months).

San Ramon, California, United States

Brand Builder & Business Turnaround LeaderRevitalized brand identity, packaging, and product lines to drive sales growth. Led demand generation efforts and spearheaded the turnaround of a complex retail & food service business. Achieved significant top-line sales & profit gains even amidst COVID-related supply chain disruptions. Developed a multi-year strategic plan encompassing innovation, new channels, pricing strategy, portfolio optimization, and cost savings initiatives.

Northfield, Il

Brand Unification ArchitectUnified Kraft enhancers brands through strategic consumer insights, crafting a powerful brand platform, and a data-driven quality strategy. Led improvements in in-store execution, driving sales success.

Greater New York City Area

Brand Consolidation & Growth StrategistDelivered double-digit growth through strategic portfolio consolidation. Led the successful merger of four regional Italian cheese brands into the national powerhouse, Galbani. Additionally, spearheaded the modernization of President Brand's media & promotional strategy, shifting gears from fragmented approaches to a impactful, digital/social-first platform.

Chicago, Illinois, United States

Hyper-Growth Marketing Leader | Building National PowerhousesFueled explosive business growth, transforming a regional brand into a national powerhouse with double-digit sales and profit increases. Developed high-performing ad campaigns and collaborated with global marketing teams to refine brand positioning, driving significant sales growth in test markets.

Naperville, Illinois, United States

Growth ChampionPioneered a de-commoditization strategy for Hunt's, transforming product features into compelling and ownable benefits for consumers. Additionally, played a pivotal role in the growth of Hebrew National, a key company pillar, by masterminding the growth strategy and execution. This resulted in significant market penetration and substantial sales growth. Launched successful product extensions that drove over 10% incremental sales.

Neenah, Wisconsin, United States

Marketing & P&L Leader | Driving Growth & Market ShareDelivered record profits and achieved a high single-digit market share increase by leading North American marketing & P&L for Just for Kids. Managed Olympic sponsorship marketing & promotions, securing partnerships with brands to maximize ROI. Successfully project managed new packaging initiatives for key promotions, delivering ahead of schedule and driving incremental sales that secured record market shares.

Mba, Marketing, Finance, Strategy

Activities and Societies: Marketing Club

B.A., Psychology

Activities and Societies: Teacher's Assistant- Psychology Gamma Alpha Beta Social Fraternity Swim Team