I lead NYCEDC's Marketing content team in creating clear, compelling, audience-first content to advance the organization's work for New Yorkers and the city's economy. We work to ensure that the right message lives on the right channel to reach the right people. We partner with teams and advise on what we know best, while learning about what they know best to help achieve the objective at-hand.In the end, this turns into web & email content, social, ads, integrated campaigns… Show more I lead NYCEDC's Marketing content team in creating clear, compelling, audience-first content to advance the organization's work for New Yorkers and the city's economy. We work to ensure that the right message lives on the right channel to reach the right people. We partner with teams and advise on what we know best, while learning about what they know best to help achieve the objective at-hand.In the end, this turns into web & email content, social, ads, integrated campaigns, reports, brochures, posters, flyers, presentations, audio & video, digital screens, internal & executive comms, events... and whatever else we can think of to get the job done. Show less

As a member of the District Attorney's press office, I held a new role to expand the reach and impact of the office's court decisions, social justice initiatives, events, and resources across new digital channels and communities.In late 2016, I managed the office's social media during the sensitive transition following the death of DA Ken Thompson and start of then-Acting DA Eric Gonzalez.

I was a communications generalist (i.e., specialist in everything) within a department responsible for marketing, communications, fundraising, event-planning, and internal communications for a citywide human services nonprofit. I served as copywriter, social media manager, web content manager, reporter, photographer, and whatever else was needed.

I reported, wrote, edited, and managed day-to-day publication for a startup journalistic web magazine on cheap and free living in Brooklyn, NY.