Oversaw all of Athena Infonomics’ global internal and external communications, and guided the strategic planning of these efforts.Led the complete redesign of Athena’s corporate website (built in Webflow), which included: storyboarding content and organizational messaging with senior management; serving as the sole liaison with the contracted web development firm; overseeing the site’s integration with Google Analytics; and establishing the protocols for cost-effective, in-house content development.Significantly expanded organic social media engagement (via Hootsuite): our prioritized platform, LinkedIn, saw a 100% increase in followers since starting full-time in August 2022, and 153% since initiating work with Athena in February of 2021—all with no advertising budget.Established Athena’s first-ever series of internal newsletters and revived/rebranded the organization’s quarterly external newsletter. Both are facilitated through my development of a comprehensive, centralized database of contacts used to segment and grow mailing lists.Strengthened external visibility through the writing/ghostwriting of frequent articles and blog posts, and management of event promotion and planning activities.

Work included: a communications consultancy with Athena Infonomics; digital content development for the strategy and design shop Combo (formerly Verdes); and an engagement with the Paul Newman-founded not-for-profit Safe Water Network, directing the collaborative co-creation, production, and dissemination of the organization’s 2020 annual report.

Managed all of Safe Water Network’s communications efforts in the United States, Ghana, and India, and oversaw strategic planning. This included:Developing and overseeing dissemination of all external-facing content, including story placement in the media, newsletters (via MailChimp and Constant Contact), promotional materials, annual reports (including Safe Water Network's inaugural report), social media (via Hootsuite), and various websites. These activities are made possible through a comprehensive CRM database (DonorPerfect), which I assisted in tailoring for Safe Water Network’s purposes.Overseeing production of human interest content, including international travel coordination, the engagement of interview subjects, the management of photographers, videographers, specialized vendors (such as drone technicians), and translators, and the promotional application of the resulting content. Supervising planning and material production for all internal and external events, including our semi-annual "Beyond the Pipe" Forums in Ghana and India, our participation in SIWI’s annual World Water Week in Stockholm, our annual year-end reception, board and committee meetings, press events, and donor functions.

Managed a number of projects that sought to advance energy and sustainability initiatives throughout the agency. Launched the Office of Energy's staff development program, working with the City University of New York's Building Performance Lab to develop curriculum and coordinate registration for a number of energy efficiency trainings designed exclusively for DEP employees. Oversaw the Office of Energy's outreach efforts, including various reports and presentations, website design, and internal communications. Maintained various recurring analysis projects, such as the identification of trends in the city's power quality and reliability.

Consulted KB Home on urban planning issues and assisted in daily operations for the firm’s Orange County development projects, which included processing plans, exonerating bonds, and coordinating submittals.

Worked to implement key projects of the Los Angeles River Revitalization Master Plan. Responsibilities included grant writing, research, and pre-design work for implementation of the San Fernando Valley stretch of the Los Angeles River Bike Path, envisioned in the LA River Revitalization Corporation’s Greenway 2020 plan.

Responsible for working with the Director of Green Infrastructure and other city agencies in the development of green infrastructure projects around the city, reviewing plans and specifications, advancing procedures and guidelines for future projects, appraising economic benefit to areas where related projects have been implemented, and reviewing Superstorm Sandy-related FEMA reimbursement projects on Staten Island and Queens’ Rockaway Peninsula.

Worked with a team of Wagner students and the Rockaway Waterfront Alliance to create a vision plan for a stretch of the Rockaway Peninsula. The plan sought to leverage local assets in order to foster a community-oriented wellness and recreation hub that serves as a model for environmental, economic, and social resilience. The vision plan was greatly informed by Superstorm Sandy, which struck the Rockaway Peninsula during the course of our work.

Worked to analyze drainage areas, site green infrastructure projects (such as right-of-way bioswales and Greenstreets), assist in the master planning of the Flushing Bay and Bronx River combined sewer overflow sheds, and oversee site construction.

Worked with a staff ecologist in the following areas: vegetation monitoring, which included classification of plant types, land use analysis (historical and current use), and aerial photography interpretation; measuring the mortality of trees planted under the MillionTreesNYC program; various office and field tasks, which included GIS, data entry, and report creation.

Aided in the research and implementation of several ongoing projects at The Furman Center. Responsibilities included: composing the literature review and other materials for an intervention proposal to the Consumer Financial Protection Bureau that aimed to promote sustainable homeownership by increasing awareness of mortgage-related educational tools; and copyediting and formatting content for the Center’s comprehensive "Guide to Affordable Housing Programs in New York City."

Developed and managed special advertising sections and promotional copy for The New Yorker, its advertisers, and its partners. As the sole Promotional Copy Manager for a magazine with a readership of more than four million, the position demanded an attention to detail and strong copyediting skills. Other responsibilities included:Developing integrated marketing campaigns in the printed magazine, on promotional websites, and for the magazine’s digital and tablet editions. Created interactive content for the tablet edition, starting with its debut issue (October 4, 2010), which became one of Apple’s most popular iPad apps in several categories.Planning for various New Yorker events such as Passport to the Arts—a guided, one-day crawl through Chelsea’s most renowned galleries—and the acclaimed New Yorker Festival. During the Festival, oversaw staff at select events and interviewed talent for promotional video content. Interview subjects have included economist Paul Krugman, television personality Rachel Maddow, author Malcolm Gladwell, actor Jason Schwartzman, Simpsons creator Matt Groening, and many others.

Functioned as the liaison between the Marketing department and all other departments for the weekly Time Out New York Magazine, the monthly Time Out New York Kids Magazine, and the annual Time Out New York Student Guide, which included:Working with advertisers and partners to produce all of the magazine’s promotional copy, including a weekly newsletter that reached 130,000 readers.Appearing in weekly video blogs, available on Time Out New York’s website and on-demand television, which highlighted the various promotions and events the department was organizing.Contributing (voluntarily) to Time Out Partners’ various publications. Given a contributor credit in the 2008 guidebook "Time Out 1,000 Things to Do in New York City," and have written editorial reviews for the magazine’s website.