•Created and implemented social media growth and content strategies which increased viewership and subscribers for both the CloeCouture and Nicolette Gray YouTube channels and increased their revenue by 10x.•Found and Negotiated over 50 brand deals for 8 plus Influencers in the beauty and lifestyle space which generated more than six figures in monthly revenue. •Implemented a CRM tool, a budgeting system, on-boarding procedure, and created a legal and accounting department for each influencer. •Managed third party partner relationships on the client's behalf, including MCN's, booking agents, publicist, attorney, CPA, producers, editors, and videographers.

• Organized Facebook live events for the Disney Channel, executed several influencer movie screenings/red carpet events and campaigns for Marvel, Pixar, Lucas Films, The Walt Disney Studios, Disney Home Entertainment, Sony Pictures and Warner Bros. • Responsible for receiving approvals from internal stakeholders such as Studios, Licensing, Content Ops, Legal, Franchise, Nutritional Food Guidelines, Brand Safety.• Reached out and negotiated terms/contracts and pricing for over 200 plus influencers and calculated pricing (CPM’s) to ensure influencers were effectively paid while maintaining healthy margins. • Maintained and strengthened relationships with U.S and international influencers and identified the most effective influencers to ensure our clients reach their target audience. • Assisted influencers in the creation of highly engaging content and messaging; varying from Creating + supplying talent with the creative brief, brand guidelines + restrictions, On-site talent management while filming/producing (sometimes requires travel) and assist talent with creative edits on various editing apps/tools.• Maintained a diverse bandwidth of campaigns and effectively executed over 50 successful Instagram, Snapchat, Facebook, Twitter, YouTube programs in the mobile app, televisions/studios, lifestyle and family space.

• Identified campaign objectives, target audiences, influencers and determined the optimal strategy for assigned campaigns.• Ongoing project management and execution of programs including, timelines, creative briefs, content creation/ approvals, content performance + tracking.• Drafted and negotiated with legal over 35 client contracts and secured signatures prior to campaign launch.• Responsible for a given margin and consistently maintained a healthy margin which highly contributed to reaching department financial goals. • Communicated and strengthen relationships with clients by educating them around best digital practices and resulted into driving the highest client return rate on the team and over $500,000 in upsell in one quarter. • Generated post campaign reports, created excel documents to track campaigns, wrap reports/case studies and led internal and client meetings to discuss campaign learning’s + results.• Collaborate with the sales and Content Ops team on all paid media campaigns to ensure client KPI’s are met; Varying from: Determining which assets will perform the best, when to optimize, crafting the timelines and provide reporting.

• Worked in tandem with VP of operations to identify campaigns processes and operational improvements across the various departments to increase efficiency in the company. • Researched and implemented CRM tools such as Asana and Slack to create internal organization and effectiveness with clients and influencers. • Managed and Executed successful tight turnaround and long-term partnership campaigns with major brands with both high and low budgets. • Created client briefs, timelines, post guidelines/brand talking points and received client approvals on influencer content.

•Worked and collaborated with Imagine Dragons fan clubs from around the world who are hosting events to raise money for Pediatric Cancer. •Familiarized myself with the organizations internal software which allow us to collaborate and stay organized.

•Collaborated with administrators and student leaders to design new school recycling program, which created more awareness among the University population. •Analyzed results of focus groups and surveys to improve accuracy and quality of representative decisions as reflection of student needs. •Taught and organized ongoing leadership training for 50+ student leaders on campus focusing on cohesion and alignment with larger university goals. •Directed 30+ volunteers to ensure completion of campus projects and achievement of division goals resulting in organizational cultural shift, improving morale and quality of results simultaneously.