Jonathan Rios Email & Phone Number

San Luis Obispo, California, United States

Implemented processes that drove long-term planning, high-quality content gathering, and rigorous execution across all aspects of internal communications.Developed, wrote, and edited communications for senior executives, and customers, including emails, newsletters, annual reports, and presentations.Ensured organizational decisions and initiatives were successfully communicated to employees and stakeholders.Planned, edited, and wrote content for a variety of internal communications, such as the company newsletter, organizational announcements, video scripts, etc.Created communications for large events (i.e. International Pinot Noir Festival, World of Pinot Noir, etc.)Developed and executed creative strategies for communicating to employees, taking into account the needs of different audiences.Planned the frequency and channels of communication and coordinated stakeholders across different areas of the business and the company.Managed internal communications plans, tactics, and outcomes.Interacted with and influenced executives in order to deliver effective communication that reflects a shared understanding of the business and their leadership style.

San Luis Obispo, California, United States

Implemented consumer engagement strategies to increasing traffic to marketing channelsEstablished Google Analytics data reporting quarterly, leading to maximized growth in the digital landscape utilizingdata-led insights.Successfully created and oversaw marketing and communications team, three full time FTE’s.Received multiple promotions within my tenure at the organization.Designed and produced three new websites for multiple brands.Created, adapted, improved, and enhanced digital experiences for customer journeys.Established targeted and achieved Communications and Marketing department goals.Digitized quarterly internal and external communications.Drafted and established digital sustainability reports, email marketing campaigns and newsletters.Directed and produced video and photography content for use in all marketing campaigns and channels.Managed the development and implementation of all marketing campaigns: social, paid, email, web, and media (paid and earned).Maintained brand cohesion across channels and developed media relationships writing press releases and content.

San Luis Obispo, California, United States

San Luis Obispo, California, United States

Santa Monica, Ca

Manage marketing campaigns, social media channels and website for the Annenberg Beach HouseDeveloping social media strategy focused on increasing web presence and reaching a broader audience.Implementing Google Analytics to analyze and report inbound and outbound traffic across all channels.Managing all website content and design.Creating and designing community program information for print and digital media.Lead support staff.

Los Angeles

Advanced Plastpro’s digital footprint by 48% with a newly designed website, social media campaign, e-commerce site and corporate video.Increased national brand awareness by creating trade publication advertisements and marketing assets, and by launching targeted digital marketing campaigns.Effectively managed successful tradeshow booth displays for six national/international trade shows, from floor plan development to implementation. Elevated Google rankings from page three to page one by resolvoing a low traffic rate and high bounce rate dilemma and focusing on linking, keywords, meta tags, and content.Educated sales teams and customers by the development of marketing presentations aimed at new products that showcased brand innovation.Decreased downtime by implementing effective project management techniques resulting in a 95% on-time completion rate.Fulfilled the need for a photo room in order to photograph products for asset development.

Designed original templates and color schemes for widely distributed marketing materials, including in-store signage, price pages and brochures.Slashed outside contractor costs 30% by creating an in-house graphic design position.Established an image database providing images for use in nationally distributed literature.Optimized the print process by overseeing the RFQ procedures for vendors leading to lowered print costs annually.Successfully managed a customer warranty claim database resolving an average of 8 claims out of 10 resulting in decreased loss of sales margin.Developed brand identity for new products offered in national Lowe’s store displays increasing brand recognition and visibility.

Selling of high-end merchandiseInventory control

Tabulation of loss incurred from theftApprehend shop-lifters

Bachelor'S Degree, Communication, General, Junior

Associate Of Arts - Aa, Social And Behavioral Sciences

Associate Of Arts - Aa, Communications