Jonathan Valdivia Email & Phone Number

Salt Lake City, Ut, Us

Salt Lake City Metropolitan Area

Layton, Utah, United States

Draper, Utah, United States

As a Marketing Systems Administrator and Castle & Cooke Mortgage, I have had the unique opportunity to work with many departments within the company. The systems I owned were used by and integrated with many departments. This required collaboration with many stakeholders to ensure all changes and improvements were acceptable. The systems I owned were the marketing CRM, company website, automated loan application software, and reputation management tools. These tools all required updates and fixes. This allowed me to work directly with IT, developers, and third-party vendors to identify the root cause of the issues and find appropriate solutions. I had the opportunity to work with many third-party vendor product teams. I provided the customer perspective and helped them understand our pain points so they could build new features. This front-row seat into the product process was facsinating. I enjoyed seeing how items were discussed and what got added to their product roadmaps as a result.

Layton, Utah

At Uniform Services Veterans Mortgage (USVM), I had a unique opportunity to be the first official employee of a start-up mortgage broker. As a marketing associate, I was able to help develop marketing strategies from scratch, testing variations, and trying different channels to see what worked best. As the loan pipeline grew, I helped process the loan files. I helped lock rates, process and send disclosures, resolve underwriting conditions, and close and fund loans. This role required communication directly with customers at every stage of the loan process. These conversations lead to valuable insights into the loan process and customer journey. To increase application return rates, I helped improve rate quote tools for Loan Officers. These improvements delivered transparent, simple payment and fee breakdowns to help consumers understand refinancing before returning an application. These tools not only increased application return rates but reduced the amount of time Loan Officers spent on the phone with clients. Like with any start-ups, I had the opportunity to participate in many aspects of the mortgage business. Ultimately this helped me gain a more holistic view of the company and its customers. These insights were invaluable in making strategic decisions for the future. Notable implementations and improvements: • Added and continuously improved in-process email marketing to keep customers informed throughout the loan process. • Regularly improved internal marketing and reporting to keep loans moving through the funnel. • Onboarded new Lenders and adjusted procedures to meet submission and underwriting requirements. • Added tracking mechanisms to our website, direct mail, and other marketing materials to evaluate and improve performance. • Interviewed, hired, and trained new employees. • Created reports and segmented data for analysis to improve marketing strategy.

Utah

Twistlab Marketing provided an immersive experience learning how an advertising and marketing agency works. As a social media manager, I worked directly with clients to develop marketing strategies to improve their social media presence on major social platforms. After the strategy was developed, I was responsible for executing the strategy and curating the content that would be published. To create greater accountability and transparency, I developed reports to track the performance of social media strategies. These reports required the input of the data from social media platforms. Once the reports were generated, they were shared with clients to show the progress and identify areas where we could adjust the social media strategy to have a more significant impact. Another opportunity of working at Twistlab was the chance to work directly with the billing department to help process payments and manage customer billing. This also provided an opportunity to develop reports and tools to streamline and improve the billing process.

Utah

Working as a Marketing Intern at ArmorActive was an incredible introduction to Marketing. It was a fast paced environment, since they were a new startup, and we were required to take on many tasks that were "Not in the Job Description" in addition to marketing. Some of the most notable projects and areas that I was able to help with were:• Data Analysis - Using Salesforce data was updated to be consistent and uniform when entered into the database containing all sales leads. The data was then analyzed to identify opportunities to target leads with an email marketing campaign.• Email Marketing Campaigns - Using an application in Salesforce called Pardot we set up email drip campaigns to run automatically. Using the data from the data analysis we setup campaigns to send specific emails based on industry and how the lead was received. • Custom Branding - Worked with sales reps to process, order, and deliver custom branded products. Which required the creation of tracking tools, and procedures for sales reps to place the order, obtain the branding artwork, send product and artwork to Vendors to assembled and shipped to the customer within an acceptable timeframe.• Online Marketing Campaign - Planned a campaign to share the benefits of our product through a white paper. Designed and published advertisements to drive traffic to the white paper through social media, and public relation sights.

Utah

At Backcountry.com, I had the opportunity to work on the weekends with a small team to help meet the goals of the Salt Lake City Warehouse. We would work wherever the help was needed, making us one of the most versatile teams in the building. During the weekdays, I also supervised one of the outbound shipping teams to pick and pack orders and get them shipped to customers. This position gave me the unique opportunity to get a glimpse into every aspect of the warehousing process. Tasks performed regularly include: • Tracking to ensure team productivity metrics were met • Tracking accuracy and correcting problems with inventory • Managing employee hours and managing labor costs • Coaching and training employees • Ordering supplies and monitoring inventory • Developing process improvements • Opening and Closing warehouse on weekends • Maintaining a safe work environment for all employees

Assisted the General Manager in the operation and managment of the store. Oversaw the marketing program that targeted local business who could benefit from catering services. Personally delivered samples and talked with owners and managers about services that could best fit their needs. Managed all store function on weekends including:• Staffing • Training • Coaching • Product preparation • Inventory • Produce orders• Cleaning

Salt Lake City, Utah, United States

Supervised employees in loading, unloading, and sorting packages from all over the world. Ensuring:• All packages were loaded safely, and efficiently. • All packages are scanned to provide customers with accurate tracking information.• Attendance and hours are input correctly. • Productivity metrics are met.• Coaching and discipline are administered where necessary. Fill out and file appropriate paper work for trailers being transported, and input transport data into computer systems.

Bachelor Of Science (B.S.)

Computer Sciences And Information Systems (As)

Associate Of Science (A.S.)

High School Diploma