Jon Garner Email & Phone Number

Global

Own and operate full-service marketing and advertising agency serving a broad spectrum of markets. Services range from websites and digital advertising to full-service programs. Active clients include:● SIMCO Numismatics (from 3/13) - Development of website, videos, p.r., marketing plan.● California Analytical Instruments (4/13) - Development of website, literature, manuals, signage.● Pearlman Public Relations (4/13) - Develop and execute marketing plans and projects for misc. clients.● Professional Numismatists Guild (9/15) - Complete marketing and advertising program including plan and budget, new website including analytics and SEO-optimized copy, print and digital advertising including creative development and media schedule, Google ads, direct marketing, videos.● 4D Spine (10/15) - Developed complete literature package and corporate identity for surgical product startup.● PerfectPod (1/16) - Development of website (includes SEO and e-commerce), videos, social media, misc. marketing for reusable coffee pods.● City Lending (1/16) - Provide copy for website and direct mail pieces; also subsidiaries.● Accredited Precious Metal Dealers (2/16) - New subsidiary of Professional Numismatists Guild. Complete program includes marketing plan and budget, website, digital advertising including creative development and media selection, Google Adwords, Bloomberg and Wall Street Journal online programs, landing pages, videos.● LoanMerica (9/16) - Provide copy and creative direction for website for new lending company.● MR Voicemail (1/17) - Provide copy and creative direction for website for innovative voicemail technology.

Santa Ana, California

Responsible for all marketing and advertising efforts for leading grading and authentication service for collectibles including rare coins, sports cards, autographs, memorabilia and stamps; also Long Beach Expo coin and collectibles show. Three graphic designers and a traffic coordinator were direct reports - no turnover during tenure. Wore two hats; managed department including personnel, strategic, budgetary, tactical and administrative functions, while serving as creative director, copywriter, producer and editor on all major projects. ● Helped company return to profitability through positive brand perception and communicating the importance of third-party authentication and grading for high-end collectibles.● Brought the PCGS and Long Beach Expo brands back to positions of strength.● Improved the quality and scope of work across the board.● Installed all new, cost-effective and professional vendors across the board, from printing and signage through translations.● Provided content and creative direction for several websites, including multi-language sites for Europe and Asia. PCGS.com is now a significant revenue stream, generating over $1 million in annual advertising revenue.● Molded the marketing department into a cohesive, productive team. ● Wrote, produced and directed more than 100 videos.● Promoted from PCGS Marketing Manager to Director of Marketing for the entire company after three weeks. Bottom line: left the marketing department and company in far better shape than I found them.

Irvine, California

Wrote copy and provided research and creative direction for websites, branding initiatives including product naming, digital and print ads, sales tools, direct marketing, newsletters, video scripts and p.r. projects for medical advertising agency that specialized in medical devices and ophthalmic products.● Delivered two new accounts to agency predicated on performance at previous positions. One client stipulated that Jon work directly on her projects.● Responsible for UC Irvine Eye Institute's quarterly news magazine which included surgeon interviews and researched supplements on diseases of the eye.

Global

Owned and operated marketing, advertising and public relations agency. Clients in multiple industries including healthcare, medical devices, dental, electronics, technology, software, financial and consumer. Delivered a full range of services including: ● Digital and print advertising including creative execution and media placement.● Public relations including writing and placing articles for several clients. ● Website development.● Electronic and print direct marketing.● Sales tools.● Frequently provided creative services to larger agencies.● Long-term in-house assignments included Sage Software, Access M3 Public Relations, Aqueduct, Lantronix and Sybron Dental Specialties.

Riverside, California

Oversaw all aspects of global advertising program, including strategy, budgets, media selection and placement, creative execution and administration for leading electronic components manufacturer. ● Annual ad space budget was more than $1 million.● Ran in 25 different publications in U.S., Europe and Asia. ● Ads were recognized as some of the most creative and effective in the electronic components industry.● Supervised completion of all projects by in-house design group and outside vendors. ● Promoted from Advertising and Media Manager 7/97.

Brea, California

Responsible for total communications effort for medical diagnostic product lines. ● Achieved notable success in direct mail, generating $ millions in sales.● Produced award-winning brochures, including one that revived a dying product line and won the Medical Marketing Association In-Awe Award as the top brochure in the medical industry. ● Developed and successfully executed communications plans and budgets.● Journal advertising (both in-house and working with outside agencies).● Public relations.● Printing supervision including press checks, established competitive bidding process.● Lead handling.● Videos.● Trade shows.