Director Of Strategic Communications
CurrentStrategic and Marketing Communications– Serve as the primary contact for all marketing and promotional activities across theorganization-Uphold the Ascend brand by assuring correct usage of brand guidelines in all externalcommunications and marketing materials, signage, and displays-Ensure guidelines and communications are updated as needed to reflect the Ascend brand.–Develop and implement annual marketing and communications plans–Oversee production and distribution of all print materials, including Alumnimailed Newsletter and various promotional materials such as posters, flyers, and eventpromotions–Manage all online communications, including newsletters, targeted email blasts,and social media sites–Build and manage online and social media relationships with Ascend volunteers andstakeholders– Work with Development Director to develop communication strategies to enhance annualgiving goals–Assist with fundraising strategies such as donor communications, marketing campaigns,and fundraising materials–Initiate and deepen relationships with community partners for cross-promotion and brandawareness efforts–Ensure marketing/communication grant and sponsor deliverables are met and tracked; andassist with editing grant reports and proposals to be clear, concise, andcompelling–Represent Ascend at community outreach events, workshops and conferencesMedia Relations–Develop and cultivate media contacts and relationships–Manage incoming media inquiries and requests for information–Pursue opportunities for earned media coverage, including writing and coordination of pressrelease and story pitchesOrganization/Program Support–Assist with non-project event planning regarding event promotion, securing necessarybranded materials and collateral, and arranging for photo/video capture–Recruit and manage volunteer photographers, videographers and interns for Ascend projects& programs–Track and archive all media coverage, including posting to APA website
