Vice President Of Sales And Marketing
Current• Took declining sales and reversed the trend by over 100% by implementing a multi-pronged approach, entailing significant operational and strategic changes both internally and externally.• Developed and implemented substantial business and operational changes which drove a higher ROI of approximately 55%, while reducing the costs of operations and conversely increasing productivity rates.• Managed, directed, negotiated and contracted with all external sales partnerships.• Produced operational business plans, including all projections, budgeting and cost analysis.• Created in conjunction with multiple departments, robust reporting tools and metrics which helped focus company operations, profitability and lead to a significant increase in efficiency of approximately 60% as well as ROI. • Acting as the “public face” of the company, by meeting all external teams in person, government and regulatory bodies, vendors and associates.