Jorge Cisneros Email & Phone Number

Ciudad López Mateos, Méx., Mx

México

Direct responsible for more than 400 M USD and its expected gross margin Main accomplishments :- +50 % revenue CAGR (3y) FY2019 / FY2021 - Double gross margin ratio growth ( % ) FY13 to FY 2021 - Designed & launched the mobile business unit resulting in 4 % of total company revenue contribution within 2 years with more than 100 K units sold in FY 2021 - Intel´s fastest-growing distributor FY 2020 & 2021 - Designed & executed a successful sales and product strategy, resulting in twice growth rate vs the market from FY 2014 to 2018 .- Exel ´s Printing and supplies category ( main business ) reported growth two digits vs one digit that the market from FY 2014 to FY 2018 , consolidating Exel as the market leader in the category - Recognized by HP as the partner of the year Latin-America FY’17

Designed and execute Exel´s new business strategy for software , consumer electronics & value added business Main accomplishments:* Designed a successful business strategy for software business unit resulting in a sustainable growth YoY * Designed a “go to market plan “ for consumer electronics and led business unit resulting in a double digit growth YoY FY12-F13 * Implemented a sales and MKT strategy for value added business unit with incremental Exel´s revenue with 2 digits margin

Direct responsible for over USD 150 million in direct sales Main accomplishments:*Developed the marketing and promotion strategies resulting in a double digit increase in sales YOY FY10 / FY11/ 12 *Designed and implemented sales, MKT and PR campaigns resulting in a 1% increased IT market share FY10 Source : Select IDC *Designed a successful MKT plan to HP to be their back office and fulfillment partner for www.hp.com.mx , expected revenue 5 M USD

Responsible for P&L Main accomplishments:*Managed a successful financial turnaround plan FY´01 *Recognized by Cisco and Sun as their #1 Business Partner in México and overall 3rd place in Latin-American. FY’01 and FY’O2

Responsible for USD$ 70 million sales budgetMain accomplishments :*Developed the business and marketing strategy for the first Virtual Private Network (VPN) Services in México which became a Mexican market leader and Avantel’s largest revenue stream*Developed and managed partnership programs which grew to become 15% of sales for the largest sales division -- Residential sales*Developed and managed Banamex relationship (Largest Bank in México) which became the largest sales channel for Avantel.

Main accomplishments:*Developed and implemented sales management and advertising /marketing strategies resulting in a double digit increase in sales in the last 3 years as a Marketing manager*Delivered a 10 points improvement in brand awareness through a successful PR and advertising campaign (1996)

Main accomplishments:*Received Top Sales Award for “Best NAM in the Asia-Pacific” (1993)

Programa De Negocios

Mba, Especialidad En Mkt