Jose Parra Email & Phone Number

Houston, Tx, Us

New York, Ny, Us

As a GLG Network Member, I bring 10+ years’ of experience in the corporate Retail industry to help clients solve some of their toughest business challenges around supply chain operations and freight transportation.GLG is the world’s insight network. It connects decision makers to the right experts so they can act with the confidence that comes from true clarity and have what it takes to get ahead. Its network of experts is the world’s largest and most varied source of first-hand expertise.

• GLG (Gerson Lehrman Group) Advisor/Consultant to the world’s insight network.• Drove $1.5M in sales and revenue growth through new accounts penetration and discovery.• Developed strategic direction to broker partners to maximize sales efforts in store sales. • Achieved 123% increase in revenue and improved margins by leveraging market trends, implementing new sales channels, and forming strategic alliances. • Managed day-to-day business aspects on key accounts and delivered cross-functional product teams.• Led a sales team of 5 sales representatives to achieve a 20% increase in sales, improved overall business performance and increased client satisfaction. • Coached and mentored team members to improve their sales performance achieved 50% increase in sales.

• Developed and implemented a sales strategy that resulted in a 50% growth in customer acquisition, enhancing and expanding brand awareness via prospecting and cold calling and head hunt for new business.• Maximized sales growth by fostering strong relationships with key clients, utilizing cross-functional skills. • Implemented strategic sales and marketing strategies to target market segment to drive growth and incremental business utilizing different program solutions.• Boosted sales by 20% with effective sales management strategies, resulting in a significant increase in profits. • Implemented new sales strategies by offering a fully paid 4-hour interview for customer, resulting in a 15% growth in sales and a 20% increase in customer retention.

Addison, Tx, Us

• Managed the Day-to-day Hispanic food retail operation high-volume multimillion dollar +$38M in yearly sales and 45% YOY sales in business that focuses on variety assortment in all departments. Advanced knowledge of labor management, employee engagement, shrink control, inventory management, and customer satisfaction. Mentoring assistant managers for their next career step in becoming new store Leaders. Always looking for ways to increase sales and increase profit margins for my store and El Rancho organization.

Cincinnati, Ohio, Us

• Developed performance development planning process resulting in a 20% increase in employee engagement and 15% improvement in overall team performance within 1st year. • Negotiated buying opportunities with vendors, resulting in a 15% increase in overall sales for the company. • Improved profit margins by 20% in the first 6 months by creating effective sales plans. • Led sales team to achieve 15% incremental sales growth and surpass revenue targets, solidifying our position as a leader in the market. • Increased sales by 25% in the trade area through strategic analysis and implementation of market insights and program performance.

• Proposed a new Business Plan for a start-up company which included Marketing, Strategic Planning, Pricing and Market research, Sales forecast, and pricing programs based on competitors in the area.• Developed strategic business recommendation to support new items and new opportunity spaces.• Lead with insights and analytics to identify growth opportunities for key customers.• Created innovative marketing programs, strategies to drive sales across Hispanic consumers.• Merchandised stores to cater to the community which resulted in sales growth of +12% in 6 months.

• Maximized profitability by recommending pricing based on market conditions, resulting in a 10% increase in profit margins through strategic account management. • Spearheaded a robust talent pipeline commencing the recruitment and development of managers in the region through ongoing Performance Development Planning (PDP). • Coached and supervised direct reports to exceed sales goals, resulting in a 15% increase in market share. • Pioneered new company in 2007 and grew sales by 400% and increased total store count from 5 to 23 in 3 years.

San Antonio, Tx, Us

Lead the Merchandising Strategy for 45 stores with (Print Advertising, Radio & Direct Marketing), extensive product knowledge in a wide range of categories for a diverse group of customers.• Met quarterly, annual, sales targets +25% and gross margin +12% in coordination with logistics and supply chain• Collaborate with vendors and transportation workers to ensure efficient and on-time shipment of materials• Spearheaded a new Latino store concept for the community and managed and delivering cross-functional products and roadmaps • Increased customer relationship and promotes marketing/merchandising ideas regarding product assortment, price points and communication with all sales team and marketing Digital Mix