Led sales for company’s Richmond and Hampton Roads market, which included retail and business-to-business teams that drove $20.5 million in annual revenue from 31,000 new customers. Supported a team of 180 employees in 25 retail locations, including 3 District Managers and 2 Major Business Account Managers. Conducted weekly sales calls, market visits, and one-on-one meetings to influence, support and coach team members. Partnered with human resources for hiring, managing performance, and developing sales plans for staff. Supported regional training and marketing teams to ensure training compliance, maintain merchandising and brand standards, and staff corporate events.• Drove a consistent, customer-focused culture while meeting growth and financial goals.• Grew annual accessory revenue by $570,000 by increasing revenue per sale from $21 to $40.• Maintained lease agreements for retail locations.• Drove year-over-over operating expense reductions totaling $350,000.

Led sales for company’s Western Virginia market, which drove $9 million in annual revenue from 13,200 new customers. Supported a team of 70 employees in 11 retail locations.• Consistently exceeded sales goal and won President’s Club award (highest sales).• Compared to six other company markets, achieved highest accessory sales, best employee retention, highest net promoter scores, best mystery shopper scores, and best operational audit score.

Managed inbound calls, outbound dialing campaigns, and digital orders, which drove $11.2 million in annual revenue from 18,000 new customers. Supported a team of 27 sales associates and 2 assistant leaders. Conducted weekly one-on-one meetings, monthly team meetings, and daily call monitoring.• Consistently exceeded sales goals and won President’s Club award. Also met or exceeded goals related to employee retention and service levels.• Successfully launched telesales agent work-from-home program.• During tenure, grew annual revenue and team size by 30%.