Joseph Carty Email & Phone Number

Boston, Ma, Us

Boston, Massachusetts, United States

In my role managing 400 accounts across New England, I expanded distribution of the Gatorade portfolio and led initiatives to deepen consumer engagement. I provided support for key professional partnerships with the NBA/WNBA, NFL, and MLS, while also developing a marketing plan for Equity in Sports, which distributed over $50,000 in grant donations to 20,000+ athletes. My efforts secured over $7M in new annual contract sales at key universities. Through educational seminars and collaboration with Gatorade’s R&D, I provided valuable product feedback, fostering innovation and quality improvements to meet athlete needs and enhance Gatorade’s brand presence.

As the National Account Manager at New Balance, I successfully exceeded sales targets by 41% and led a team of 15 dealer partners to achieve a 30% increase in market penetration. I collaborated with cross-functional teams to maximize key partnerships and deliver impactful marketing presentations to national key account partners.

During my time as a Graduate Assistant at Boston College, I worked closely with the athletic department to enhance the daily operations of programming and student-athlete life. I collaborated with staff members to implement strategies that improved the overall experience for student-athletes. Additionally, I assisted in organizing events and activities to support the student-athletes' development and well-being.

Springfield, Massachusetts Metropolitan Area

Directed one of New England's premier grassroots basketball entities.

Coordinated events associated with the Naismith Memorial Basketball HOF.

Marketed small business and consumer banking services to new/existing clients.

Master Of Science - Ms, Leadership & Administration

Bachelor'S Degree, Business Administration And Management, General

Minors in Finance & Accounting