Joseph G. Galea Email & Phone Number

Richmond Hill, Ontario, Canada

Absolutely thrilled to have re-joined my former company in the newly created role of VP Sales! Responsible for sales revenues in both Canada and the U.S.A. via Print, Digital, Online and Events, across all our industry verticals, which includes; Construction (Construction Canada, The Construction Specifier, Metal Architecture and Metal Construction News Magazines), Conventions (ConventionSouth and Convention SouthWest Magazines, RendesVousSouth), Jewellery (Jewellery Business Magazine), Pools Group (Pool & Spa Marketing and Piscines Magazines), Sports (SportsEvents Magazine, S.P.O.R.T.S. The Relationship Conference, The Invitational), Signage (Sign Media Canada Magazine), Veterinary (Veterinary Practice News & Veterinary Practice News Canada)

Toronto, Ontario, Canada

Toronto, Canada Area

Lead a sales team of nine people across six trade and two consumer magazine titles. Report directly to CEO. Responsible for achieving overall print, digital and online media budgets. Ensure all individual and team metrics are met through a variety of reporting structures and regular coaching meetings. Oversee hiring of sales staff and management of all day-to-day sales administration.

Toronto, Canada

• President's Club Award winner for outstanding sales achievement• Award Winner of "Media Rep of the Year" for Sales Innovation & Excellence as well as "Rookie of the Year” • Products sold include several annual directories, guides, monthly magazines, award shows, digital and online properties and custom publishing opportunities across two distinct media brands• Sales plan involvement included in depth discussion with senior managers on client feedback as a foundation for creating the annual sales plan• Responsible for achieving sales goals of app. $4,000,000 as per the dedicated sales plan. Revenue derived from the top thirty Canadian law firms, as well as all regional and boutique law firms in British Columbia and Quebec• Responsible for conducting and presenting results of in depth gap analysis (monthly and quarterly) which allows for mid-stream modification of tactics to ensure budget attainment• Negotiate annual contracts with CMO’s, Marketing Directors and Managing Partners at law firms, as well as up-sell opportunities throughout the year to existing clients and new sales to non-contracted clients• Consultative sales approach utilized in servicing and negotiating with client base and prospects• Attend Legal Marketing Conferences and meetings to stay current on industry trends • Responsible for internal communication with all levels and departments of the organization, including management, sales, production, distribution, marketing, editorial, ensuring all concerns and issues are met to satisfy customers’ demands and expectations

Canada

• Solely responsible for all Canadian sales of ‘word of mouth’ social advocacy platform primarily to consumer packaged goods manufacturers• Successfully sold new programs and retained existing business, resulting in largest first-year Canadian sales program in company history • As sole Canadian employee, delivered high degree of granularity on prospective activity and client feedback allowing company to modify its Canadian offering to achieve maximum revenue results • Worked closely with management to identify key prospects in Canada and develop messaging and pricing that spoke exclusively to Canadian packaged goods manufacturers• Assisted with identification of marketing issues and marketing strategy in Canadian marketplace

Montreal, Canada Area

• Started franchise publication with zero industry contacts in foreign city and province• Achieved annual sales of app. $350K, with the average paid yield of $800 per page• Responsible for overseeing every facet of the magazine, including all media sales, printing, production, distribution, database management, marketing/promotions, royalty payments, accounting, budgeting, planning, price modelling and billing• Hired and trained staff of one Graphic Designer, two Salespeople, one Web Services Customer Consultant and one Bookkeeper• Publication was published 13X yearly (every 28 days), necessitating close attention to detail with every facet of the operation to ensure success and maximum profitability• Successfully sold and transitioned business to new ownership for strong return on investment

Mississauga, Ontario

• Provided leadership and training to a fragmented team of advertising sales staff responsible for sales within a group of five fitness publications• Senior member of management team involved in strategic direction of the company• Managed and mentored a team of four sales people with varying degrees of ad sales experience• Within 1st year as VP, travelled throughout America with sales people to meet with top clients and prospects to LISTEN and learn about their marketing plans and initiatives and propose solutions to meet their needs, resulting in a dramatic 52% overall increase in revenues for the first 6 months of on sale dates • Trained two junior, one intermediate and one senior member of sales staff on effective sales planning, funnel management, activity calendarizing, prospecting, E-mailing and conducting successful sales calls• Responsible for successfully launching ad sales in our two new magazines, REPS! and Maximum Fitness immediately upon my arrival• Assigned accounts and created clear, unambiguous sales plans, expectations and performance metrics for each team member which defined the tactics and activities necessary to achieve plan• Conducted quarterly sales plan reviews for each team member to ensure they were on track to meet financial objective (budget) and provided one-on-one and group coaching and feedback to help correct revenue gaps • Managed all expense account submissions• Created atmosphere for sales team to take ownership of their business and make decisions to drive sales

Toronto, Canada Area

• Responsible for sales of cross-platform advertising into some of the most recognized newspaper and magazine media brands in North America and worldwide, including business, trade and consumer print titles• Built programs tailored to advertiser budgets and requirements • Worked across all national advertising categories including automotive, pharmaceutical, retail, banking, technology and electronics• Created lucrative web print brokering division (over $5,000,000 in sales over 3 years), leveraging existing client relationships to provide one-stop turn-key servicing of client needs• Hired support staff and ensured the integration of this new division within the company synchronized well with the manufacturing aspect of the printing operation (i.e. work back schedules, material production, shipping, distribution etc.), and that all quoting, billing and sales administration were run seamlessly

Toronto, Canada Area

• Responsible for selling advertising into 17 daily newspapers (Vancouver Province, Calgary Herald, Montreal Gazette etc.) across Canada, delivering single-source, multi-paper services to major national advertisers• Exclusive focus in this niche sales environment was within the automotive sector, dealing with manufacturers, car dealer associations, and the automotive aftermarket• Responsible for sales budget in excess of $20,000,000 annually, the largest in the entire company• Dealt with both advertising agencies and clients direct to solicit advertising revenue both in the form of run-of-press and pre-print insert distribution• Developed and presented creative mock-ups, promotional concepts and innovative proposals which aimed to maximize client expenditures within our newspaper group• Negotiated 1995 National General Motors contract across all Southam dailies, the single-largest client contract in company history to that date

Toronto, Canada Area

• Responsible for the Toronto representation of Quebecor’s group of sixty-four (64) French-language weekly newspapers in the Province of Quebec, as well as Quebecor’s vast network of pre-print insert/catalogue distribution by FSA • Reported directly to Montreal based Vice-President and Board of Directors member • Managed sales team of two people while holding a territory of my own• Double-digit growth year-over-year sales, resulting in 50% growth in revenues over my tenure• Sold to national and national retail clients at both the agency and client direct level• Negotiated annual lineage and pre-print insert distribution contracts for single and multi-market clients

• Real Estate Advertising Sales Manager, managing a team of three sales people and one coordinator while retaining a sales territory to drive revenues to this niche vertical within The Scarborough Mirror newspaper• Aggressive blanket coverage of all realtors and real estate offices within Scarborough combined with newly revised and stronger price modelling and advertising options led to a dedicated pre-print section being developed twice weekly in the paper after a period of three months, versus in paper display advertising• Won annual sales contest for net sales results/growth achieved. Success in this position led to promotion as Sales Manager at the Scarborough Mirror• Created and sold advertising vehicles, such as coupon booklets, mall flyers, circulars and special theme sections within the display section of the newspaper or pre-print inserts distributed with or without the newspaper

Montreal, Canada Area

Began with the NHL as a university student intern researching honours thesis on violence in hockey. This led to being offered a formal internship. Major tasks were to assist senior staff with compilation of data and information, which was used by news media, the public and internally within the National Hockey League. This included reports on League penalty minutes, scrutiny of referee game reports, team travel analysis, pension contribution reports and player injury analysis. Assisted in production and editing of 1987 Stanley Cup Media Guide. Wrote and proofread League press releases to NHL member clubs and general sports media. Helped answer inquiries from the public, member clubs and general news media. Assisted League Schedule-Maker with task of setting dates for all regular season games.