Joseph Roskowski Email & Phone Number

Irvine, California, US

• Conduct multi-channel approaches to landing/expanding the Alteryx footprint within Large Enterprise customers' environments.
• Strategically implement Alteryx products through POC initiatives encompassing both long-term adoption programs, and short-term value-sprints.
• Lead internal and external trainings - presented at Alteryx's annual Inspire conference, with a focus on leveraging Regular Expressions in data processing.
• Received SE of the Quarter Q2 2022.
• $2.4M+ Total Influenced Revenue in FY22.

Irvine, California, US

• Provided technical expertise to New Business prospects through product demonstrations, evaluations of clients' existing tech stacks and infrastructures, and delivered enterprise solutions focused on increased.
• $2.1M+ Total Influenced Revenue in FY21.
• Supported 6 Account Executives in Q1 2021 while additional Sales Engineer hiring was taking place.
• Received the top honor of SE of the Quarter Q1 2021.

Irvine, California, US

Montoursville, PA, US

• Worked directly under the lead data scientist scoping, designing, and deploying an internal suite of applications using SQL, Alteryx, and Tableau; focusing on planned media aggregation, digital and traditional campaign.
• Developed a streamlined post-campaign analysis that automates and reviews the effectiveness of media partners and illustrates ROI.
• Worked collaboratively with internal teams to promote increased efficiency and innovation.
• Managed projects that include internal and external data wrangling, blending, geospatial analysis, optimization methods, and presentations of KPIs to key stakeholders.

Montoursville, PA, US

• Managed a small team of marketing personnel that implemented spot verification procedures, and regulated/monitored the delivery percentage of purchased media.
• Designed Excel templates to publish individual client reports using data sourced from SQL databases to convey the effectiveness of a particular marketing campaign.
• Queried FreeWheel(Strata) finance and spot cubes to provide analyses on program development, as well as the strategic benefits of purchasing specific media.
• Conducted analyses to address and resolve media planning complications, ensuring 110% media over-delivery.

Montoursville, PA, US

• Utilized FreeWheel (Strata), validating traffic of media to partners.
• Developed relationships with media vendors across television, digital, radio, and print media channels to ensure proper execution.
• Analyzed marketing campaigns using regressions to identify opportunities optimization of media purchases based on price, ratings, impressions, and other industry-wide KPIs.
• Resolved client and vendor inquiries and discrepancies, resulting in successful marketing campaigns.

Chapel Hill, North Carolina, US

• Consulted with local business owners in the development of an advertising campaign that targeted the collegiate community.
• Negotiated with campus publications to secure both value and exposure for the local business owners.
• Administered multiple accounts with the assurance of customer satisfaction, as well as handled all customer and vendor issues.
• Developed and implemented sales strategies in collaboration with sales team.

Bachelor’S Degree, Economics

Minor, Business And The Liberal Arts