Freelance Experiential ManagementClient - TikTokActivation - TwitchCon Led activation ideation, logistics, consumer engagement, to onsite execution. Responsible to source, produce and manage three day TikTok activation at TwitchCon San Diego. Scope included-Production -A/V-Vendor Sourcing-Content Capture/Consumer Engagement (custom green screen)-Logistics-Staffing-Convention/Show Services

A bespoke WPP agencyWelcome to The Garage, a formidable creative enterprise located in the bustling hub of Orange County, California. We are a skilled union of specialists and craftsmen, up to our elbows in the grease and grime of innovative and creative marketing solutions. Our services run the gamut from bare-metal, body-off brand restoration to customized, high-performance tuning and content development in every media channel. We also specialize in strategic and analytic diagnostic services for both imports and domestic brands. Rest assured that our humble operation is a formidable force backed by WPP. This global reach provides us with an unfair advantage in our creative and intellectual arsenal. From paintless dent removal to ground–up brand building, our gears are always turning. Why We're HereOur company was founded through an enduring and trusting partnership with Mazda. While our establishment in the OC is relatively new, our parent company, WPP, has maintained a productive, long-lasting relationship with Mazda throughout most of the world. The secret to our success has been in creating a unified team, blurring the lines between client and agency. Our future is truly contingent upon Mazda’s future. One team, one dream—every day, every challenge—we share accountability and responsibility. Often imitated but never duplicated, the WPP Team Business model is living proof that when a company invests its future in that of its partners, there is common ground, camaraderie and a deeper understanding of what success truly looks like.

FoxTales is a photo/video experiential tech company specialized in branding activations and developing social share advocacy. We help brands interact with consumers to #TellYourTale. Recent client brand activations include: Vans, Microsoft, New Era, Governors Ball NYC, Xbox, Mazda, Flood Magazine, Dr. Marten, Redbull Records, GoPro, Tinder Plus, Oakley, Coachella, Taco Bell, A&E Critic's Choice, Justin Bieber Comedy Central Roast, Netflix OrangeCon, Pandora + more Example Content - https://foxtales.app.box.com/examplecontentSpecialty.Brand Development..Experiential Marketing Activations. .Client Brand Strategy Solutions & Social Media Analytics..Strategic Consulting & Business Development Strategy.@GetFoxTales #TellYourTalewww.getfoxtales.com

Managed a team of Event Coordinators and highly trained BMW Product Advocates on executing unique luxury lifestyle experiences targeting high net worth individuals.BMW Product Advocate Tour - 7, 6, & M SeriesStrategically concept, plan and manage events for the Western and Central US regions for BMW flagship vehicles including the Alpina B7, new 6 Series Gran Coupe, M6, to the iconic M5. Cultivate and manage flagship brands and corporate partnerships for BMW North America while expanding the PAT program and creating new experiential opportunities.

Strategic Marketing & Consulting Agency Campaign FulfillmentCreative brand management, event logistics & experiential marketing, lifestyle product placement, media buying, strategic promotions, digital social interaction strategies, and more.Specialty - Experiential brand campaigns, strategic problem solving, sourcing and efficiency.----------------------------------------------------------------------------Few completed projects include:- Aether Apparel - (Brand Activation / Tour Logistics)- Lexus 2014 IS / LFA / Drift - (Brand Activations / Photography / Lifestyle Product Placement)- Monster Headphones - (Lifestyle Product Placement)- The Light Group - Las Vegas (Event Promotions - Various venues in MGM Resort Properties)- #PrayForJapan Charity Fundraisers in conjunction w/ Lucky Strike Lanes Corporate- Ball Up StreetBall on Fox Sports West - (Branding / Live Event Logistics)- Nissan Leaf Tour - (Western Region Brand / Experiential Activation)- RCX Expo - (Consumer Marketing/Advertising)

- Direct and implement strategic marketing initiatives and advertising campaigns in 23+ Major US cities, producing ranges of 95,000 to 150,000 attendees annually.- Create and execute web, radio, print, and direct marketing collateral to drive event attendance and increase brand awareness for HIN Tour.- Manage relationships with media as well as strategic partners to execute cross-promotional campaigns.Specific Duties: - Manage annual marketing budget of $2 million+- Oversee team of department managers on all aspects of cross-medium marketing executions and event logistics.- Direct the production and approval process for all print, broadcast, and digital marketing. (ads, banners, direct mail, email blasts, etc.)- Manage artist and talent booking relationships and event logistics (recent artists include: Sean Kingston, Eve, T-Pain, DJ Khaled, Danity Kane, MTV's America's Best Dance Crews Kaba Modern & So Real Crew, & more)

Overall Responsibilities:• Coordinated all aspects of marketing for experiential tours including Hot Import Nights, VIP Auto Fashion, Nightshift, and IGN LiveSummary of Accomplishment:• Managed event activation and created urban initiatives for Pepsi Corp.• Pioneered college campaign strategies and social media strategies• Created media management system streamlining ad production and organized internal creative department