As the Founder and Creative Director of Veil Camo, I’ve built a brand that revolutionizes the outdoor and hunting industries through groundbreaking camouflage designs. My role blends vision and leadership with a deep understanding of heritage and innovation, ensuring our partners are consistently ahead of the curve.- Spearheaded the development of advanced camouflage science, leveraging AI and machine learning to push the limits of concealment design.- Worked closely with ownership and leadership at partner companies, selling Veil’s capabilities and collaboratively identifying the most advantageous strategies to develop intellectual property that represents each brand’s promise while driving revenue growth.- Lead a dedicated team in crafting tailored concealment strategies, focusing on enhancing both consumer experience and brand identity.- My designs are prominently featured on television, with millions of impressions across various channels, and are widely regarded as some of the best and most trusted in the outdoor industry.- Collaborated with top outdoor brands to future-proof their market positioning while staying true to their core values and heritage.- Pioneered market disruption by merging technological innovation with authentic brand storytelling.Key Strengths: Visionary Leadership, Brand Evolution, AI/ML Integration, Market Disruption, Consumer Experience Innovation

Using over a decade of experience in brand, positioning, messaging, and design, I help business and consumer-facing brands and organizations refine and clarify their identity and how they connect to their target audience. - Identity- Narrative Communication - Design and Direction- Clarification and Optimization of Brand Strategy- Marketing Strategy

Stationed with the United States Military Academy Band and served as the technical team lead for the audio division. Duties included:- Recording Studio Design and Construction- Equipment Management and ongoing modernization efforts - Personel Management- Live Sound Reinforcement - Full-Service Recording (Record/Mix/Master)Credited with multiple commercial music releases, major TV network features, and an Emmy nomination for production work performed for the SHOWTIME docudrama A Game of Honor.